Channel Marketing Director

Description

About the Role

We are looking for a talented and dynamic Channel Marketing Director to join our team. The Channel Marketing Director is responsible for identifying, creating, and implementing strategies to grow and optimize sales within existing channels. This role requires a combination of strategic planning, marketing acumen, and analytical skills to drive growth and profitability. This is a farming role, not hunting.

About Us

Over the past few years Coro has received $175M in funding and is one of the fastest growing Cybersecurity companies in the world. The funding is primarily being used to enhance the Coro Cybersecurity SaaS platform and for additional headcount growth, as Coro continues to expand globally. 

Coro started in Tel-Aviv, Israel and is also headquartered in Chicago, IL with additional offices in New York, London, and remotely across the globe. As a global organization, Coro gives you the ability to work with people and teammates from around the world. 

Coro’s AI enabled Modular Cybersecurity Platform is the only one in the industry specifically designed to provide Mid-Market customers with scalable and affordable “enterprise grade” protection for all their priority threat vectors. 

Responsibilities

• Channel Growth Strategy: Develop and implement a comprehensive channel growth strategy that maximizes our reach and impact within existing channel partners.
• Performance Analysis: Regularly analyze and report on channel performance data, using this data to optimize and improve activations and engagement.
• Collaboration: Work closely with the marketing and sales teams to align channel growth strategies with overall business goals.
• Market Research: Stay updated on market trends and competitor strategies to leverage insights in channel growth strategies.
• Budget Management: Oversee the budget for channel growth initiatives, ensuring a high return on investment.
• Events: Manage Coro’s participation in key channel events with the objective of generating visibility within the channel’s customer base.

Skills and Experience

• Proven experience in a similar role, specifically in Cybersecurity - required.
• Strong analytical skills with the ability to interpret complex data and turn insights into actionable strategies.
• Deep consultative and service orientation.
• Excellent communication and presentation skills.
• Ability to work cross-functionally and manage multiple projects simultaneously.
• Strong understanding of the current marketing landscape and digital marketing channels.
• Strong managerial skills and people skills.

Job Benefits and How We Work

• Unlimited vacation days, Sick Days, and 10 Paid Holidays  
• Robust benefits package includes medical, dental, vision (80-90% company paid), HSA with contribution, FSA, 401k with company match, company paid STD & LTD, company paid life & AD&D, pet insurance and Paytient.   
• Essential Technology and Marketing   
• World class product 

Salary Range

$130,000-$200,000 total compensation

What to Expect in the Interview Process:

• 30-minute Zoom interview with our Recruiter 
• 45-minute Zoom interview with our hiring manager/Chief Marketing Officer 
• 30-minute Zoom interview with our Vice President of Partner Growth
• 30-minute Zoom interview with our Vice President of Strategic Channel Partners
• 30-minute Zoom interview with our Chief People Officer
• Brief Zoom call with CMO and Channel Chief