Offer summary

Qualifications:

2+ years of experience in social media design or digital advertising., Strong portfolio of paid social work is required., Proficiency in Canva and Adobe Creative Suite, with basic video editing skills., Attention to detail and ability to meet deadlines in a fast-paced environment..

Key responsibilities:

Design paid social graphics for platforms like Meta, TikTok, LinkedIn, and YouTube.

Edit short-form video clips for social ad use, focusing on Meta and TikTok.

Collaborate with the Paid Ads team to interpret briefs and optimize performance.

Conduct creative research and stay current with ad design best practices.

Job description

We’re looking for a versatile and visually savvy Digital Creative Specialist to join our Paid Ads team. You’ll be responsible for creating scroll-stopping graphics and short-form video edits tailored for paid social campaigns—primarily on Meta and TikTok. This role is ideal for someone who lives at the intersection of design, paid media, and performance-driven content.

You’ll be crafting static creatives and light motion/video assets that help law firms stand out in competitive markets like personal injury, workers’ comp, and criminal defense. From thumb-stopping TikTok graphics to conversion-focused carousel ads, your work will directly influence ad performance and campaign outcomes.

As part of our hiring process, we’re inviting top applicants to complete a paid assignment. You’ll receive a small style guide and asset package to design 3 sample posts for a legal brand. You’ll be compensated for your time.

Please submit your portfolio link in the cover letter section when submitting your application or your resume will not be reviewed- thank you.

Responsibilities:

Design paid social graphics for Meta, TikTok, LinkedIn, and YouTube (thumbnails/static only)
Edit short-form video clips and repurpose existing footage for all social ad use platforms (no heavy production required) with an emphasis on Meta and TikTok
Collaborate with the Paid Ads team to interpret briefs, test variations, and optimize performance
Conduct basic creative research and trend monitoring using tools like Meta Ad Library, TikTok Creative Center, etc.
Stay current with ad design best practices, platform compliance, and direct-response creative trends
Organize and manage creative templates and branded asset libraries
Support rapid creative testing by producing multiple design variants per campaign

Requirements

2+ years of experience in social media design, digital advertising, or a related creative field
Strong portfolio of paid social work—portfolio link required to apply
Proficiency in Canva and Adobe Creative Suite (Photoshop, Illustrator; Premiere/After Effects is a plus)
Basic video editing skills (looping, text overlays, resizing, cutting to music)
Comfort designing within strict compliance or industry standards (legal experience is a bonus)
Attention to detail, organization, and ability to meet deadlines in a fast-paced environment
Strong understanding of performance-focused design—your work should not only look good, it should convert
Bonus if you have:
Experience creating legal ads or working within regulated industries
Familiarity with UGC-style video layouts and native ad aesthetics on TikTok
Knowledge of platform-specific ad specs, CTAs, and formatting

Benefits