Digital Media Specialist

Our client, a dynamic production company, is seeking a versatile Digital Media Specialist to lead and manage their digital marketing initiatives. This role is ideal for someone who thrives in a fast-paced environment, can think strategically, execute independently, and knows how to elevate a brand’s online presence through smart, data-driven marketing. If you're a tech-savvy digital marketer with a creative edge and a strong handle on paid media, HubSpot, and light web management — this one's for you.

Location:
Fully-Remote (Work from Home), 9 AM - 5 PM EST

Key Responsibilities

• Paid Campaign Management: Plan, launch, and optimize digital ad campaigns across Google Ads, Meta (Instagram/Facebook), and LinkedIn to generate awareness, leads, and engagement.

• HubSpot CRM & Email Marketing: Manage and maintain CRM data, build email campaigns and nurture workflows, and ensure overall HubSpot hygiene and automation are functioning efficiently.

• Email Newsletters & Campaigns: Oversee creation, scheduling, segmentation, and tracking of newsletters, promotional blasts, and drip campaigns — ensuring alignment with brand goals and tone.

• Website Management: Make simple updates to the company website (CMS like Webflow), including adding videos, updating sections, and supporting site performance.

• Reporting & Optimization: Track campaign performance and provide actionable insights to improve ROI. Comfortable operating with smaller budgets while maximizing results.

• Brand Marketing Support: Collaborate on messaging, design needs, and strategic content — bringing fresh ideas and proactively thinking of new channels to increase the company’s visibility.

Tools You'll Use

• HubSpot (CRM, email, automation workflows)

• Google Ads & Meta Ads Manager

• LinkedIn Campaign Manager

• Google Analytics

• Webflow or other CMS platforms

• Email marketing tools

Qualifications

• 3+ years of experience in digital marketing, paid media, or growth roles.

• Proven success running and optimizing paid campaigns across multiple platforms.

• Strong knowledge of HubSpot and CRM/email automation best practices.

• Familiarity with CMS platforms for basic site updates (no coding required).

• Analytical and organized, with strong communication skills and an eye for detail.

• A creative thinker who brings ideas to the table and knows how to market a brand, especially to commercial real estate and management audiences.

• Bonus points for experience in the real estate, commercial, or B2B services space.

Traits That Stand Out

• Proactive and resourceful — you don’t wait for instructions.

• Strategic mindset with hands-on execution skills.

• Thinks like a brand owner — always looking for ways to grow visibility.

• Tech-savvy and solutions-oriented, not afraid to experiment or try new tools.

Opportunity
This is a fantastic opportunity to own and execute a full-funnel digital marketing strategy from the ground up. If you’re someone who’s part performance marketer, part strategist, and loves having ownership — we’d love to hear from you.

Application Process:

To be considered for this role these steps need to be followed:

• Fill in the application form

• Record a video showcasing your skill sets