Offer summary

Qualifications:

BS/BA in business, marketing or communications., 7+ years in field marketing experience., Experience in tech software marketing is ideal., Fluent in Portuguese; Spanish is preferred..

Key responsabilities:

Develop a prioritized marketing plan to achieve sales goals and KPIs.

Implement a mix of marketing tactics to fuel growth and accelerate deals.

Measure, analyze and evaluate performance against KPIs to optimize results.

Manage budget forecasting and drive pipeline outcomes.

Job description

Business Area:

Marketing

Seniority Level:

Mid-Senior level

Job Description:

At Cloudera, we empower people to transform complex data into clear and actionable insights. With as much data under management as the hyperscalers, we're the preferred data partner for the top companies in almost every industry. Powered by the relentless innovation of the open source community, Cloudera advances digital transformation for the world’s largest enterprises.

As the LATAM Field Marketing Manager, you will be the strategic partner to sales, serving as the "go-to" marketing point-of-contact for your territory. Reporting up to the Sr Director, AMER Field Marketing, you will work in a fast-paced, agile and collaborative marketing environment. You will be responsible for developing a prioritized marketing plan to achieve sales goals and marketing performance indicators (KPIs). You will build a GTM plan with purpose that is aligned with business priorities, in collaboration with the broader marketing team to maximize the investment to encompass all aspects of the marketing mix, deliver stellar customer experiences, adhere to marketing processes and drive results against goals

As a Field Marketing Manager you will:

Closely align with sales on regional sales goals, keep a pulse on business needs and form insights
Develop a regional plan that encompasses the full marketing investment mix aligned to company GTM priorities with strategy and purpose, in partnership with the extended marketing team.
Implement a mix of marketing tactics to fuel growth and accelerate deals including 1:1 ABM, in-person events (cloudera led and 3rd party sponsored), meeting/calling programs and more to increase brand & demand, expand and retain customers, accelerate deals and penetrate new logo accounts
Execute events and campaign pre, during and post event strategy with operational excellence
Interlock cross marketing to leverage approved messaging and assets as well as collaborate on the GTM plan and drive velocity through the demand funnel
Engage partners and with partners in select marketing events and campaigns to deliver results in collaboration with Partner Marketing
Measure, analyze and evaluate performance against KPIs and goals to continually optimize results, deliver actionable insights, and make data driven decisions to continually improve outcomes
Manage budget forecasting and spend
Drive pipeline outcomes and marketing ROI
Be an ambassador for brand and compliance
Be responsible for overseeing the demand funnel to increase velocity to close

We're excited about you if you have:

BS/BA in business, marketing or communications.
7+ years in field marketing
Additional experience in Demand Gen, Partner Marketing or Events is ideal
Experience in tech software marketing is ideal
Sales experience is a plus
Ability to build and execute a strategic GTM collaborative marketing plan including in-person events and account based marketing
Excellent interpersonal skills - can work well cross-functionally and with diverse audiences to achieve collaborative objectives
Must be based in São Paulo speak fluent Portuguese
Ability to speak Spanish as well is preferred

What you can expect from us:

Generous PTO Policy
Support work life balance with Unplugged Days
Flexible WFH Policy
Mental & Physical Wellness programs
Phone and Internet Reimbursement program
Access to Continued Career Development
Comprehensive Benefits and Competitive Packages
Paid Volunteer Time
Employee Resource Groups

Cloudera is an Equal Opportunity / Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, sexual orientation, gender identity, national origin, age, protected veteran status, or disability status.

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