Job description

At Gearset, we're on a mission to revolutionise DevOps for Salesforce, and we’re looking for a Senior Marketing Manager of Brand and Community to be at the heart of our efforts on a 12-14 month fixed term basis. In this role, you’ll have the chance to shape and amplify our brand strategy while fostering a vibrant, engaged community in the Salesforce ecosystem. It’s a role with broad scope, overseeing brand strategy, developer advocacy, community building, events, PR, design, web development, and social media—all within a fast-growing B2B SaaS company with big ambitions. If you’re passionate about building brands and nurturing communities, this is your opportunity to make an impact.

What’s the opportunity for a Senior Marketing Manager - Brand & Community at Gearset?

Develop and lead Gearset’s brand strategy to increase market share and align with our business objectives.

Ensure consistent and compelling brand messaging across all channels.

Accountability for the design and web development team, crafting seamless and engaging user experiences across our digital platforms.

Oversee community-building initiatives, including webinars, workshops, meetups, and developer advocacy programs.

Plan and execute impactful events like conferences and trade shows to connect Gearset with the Salesforce community.

Create and implement PR strategies to elevate Gearset’s visibility and reputation in the market.

Collaborate on Gearset’s social media strategy, driving growth and engagement while staying on top of trends.

Inspire and mentor a talented team across design, web, events, PR, and community management.

Collaborate with cross-functional teams to align initiatives with business goals and measure success through key performance indicators.

What you will achieve

Execute a cohesive brand strategy that aligns with Gearset’s vision, ensuring consistent messaging across all channels.

Deliver and iterate on new positioning being rolled out across the company

Develop and expand Gearset’s community engagement and developer advocacy programs to connect with the Salesforce ecosystem, fostering lasting relationships with customers, influencers, and key stakeholders.

Oversee the design and web development functions, ensuring our digital platforms are user-friendly, visually appealing, and support marketing goals.

Plan and deliver impactful events and PR campaigns, showcasing Gearset’s expertise at trade shows, conferences, and through media engagements.

Lead Gearset’s social media strategy to enhance brand awareness, engagement, and community growth.

Inspire and develop a high-performing team, collaborating with marketing, product, and sales teams to align brand and community initiatives with overall business goals.

Use data-driven insights to monitor performance, optimise strategies, and ensure continuous improvement.

About you

You have proven experience in brand positioning and perception , ideally within the B2B SaaS or tech space.

A natural leader, with extensive people management experience, you excel at mentoring and managing teams, fostering collaboration across departments, and driving shared goals.

You have a strong understanding of events, as part of delivering against our brand strategy .

You’re skilled at managing design and digital projects, ensuring a seamless user experience across web and digital platforms.

You bring a creative and strategic mindset, coupled with the ability to analyse data, measure impact, and refine initiatives for continuous growth.

You thrive in fast-paced environments and enjoy working on a variety of initiatives that contribute to a shared vision.

Great to haves

Experience working in or with the Salesforce ecosystem.

Familiarity with DevOps, SaaS, or tech communities.

Experience in community building

Salary and benefits (the stuff you’d expect!)

Salary is dependant on experience

This is a full time fixed term (12-14 month) opportunity, working Monday to Friday remote in the UK, but with the ability to be at our Cambridge HQ once a month.

Generous personal development budget for courses, conferences, or whatever is useful to your professional development in the role of up to £1500 per year

Top end hardware provided

Free lunch in the office

25 days holiday plus bank holidays (with the option to buy an extra 5 each year)

Company Pension Plan (matching up to 5%)

Bupa health care

Life Insurance & critical illness cover

Discounted gym membership, as well as a range of health and wellness benefits

Opportunity to join our Long Term Incentive scheme

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