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Brand Marketing Manager (Digital)

Remote:

Full Remote

Contract:

Full time

Salary:

82 - 118K yearly

Experience:

Mid-level (2-5 years)

Work from:

Canada

Offer summary

Qualifications:

Proven experience in social media strategies, Expertise with TikTok, Reddit, and Meta, Data-driven with analytics proficiency, Experience working with influencers, Background in financial services is a plus.

Key responsabilities:

Develop social media strategies aligned with marketing goals
Craft online reputation enhancement strategies on major platforms
Collaborate with teams to create impactful digital assets
Handle customer inquiries in collaboration with customer service
Assist product launches by partnering with the product marketing team

KOHO Financial Services Scaleup https://www.koho.ca/

201 - 500 Employees

See more KOHO offers

Job description

About KOHO

KOHO’s purpose is to empower Canadians to build a great financial foundation with products that are radically transparent and easy to manage. We first launched in 2017, and we have since built a community of over 1 million users. Leading investors around the globe believe in our vision, and we’ve successfully raised over $320M to make our vision a reality.

Discover our culture here and get the inside scoop from our team here!

About The Role

We’re on the lookout for a Brand Marketing Manager (Digital) to join our team in a remote role based in Canada. The ideal candidate will be a seasoned brand marketer with a strong focus on digital and social channels.

Reporting to Director, Brand and Creative, you’re going to be a part of a team that shares KOHO’s mission of empowering a generation of Canadians to make financial progress with the world.

What You’ll Be Doing

Align social media strategies with overarching marketing objectives
Craft strategies to manage and enhance our online reputation on key platforms, such as Reddit
Collaborate with creative teams to produce high-impact, on-brand assets
Work with customer service to address customer inquiries, concerns, and feedback effectively
Develop our platform strategy for our social channels
Partner with the product marketing team to elevate online visibility for product launches
Brief and collaborate with influencers to create impactful and authentic content
Work with external agencies to design and execute digital and social campaign components

Who You Are

Developed social media strategies from the ground up
Passionate about understanding and adapting to the evolving landscape of social and digital channels
Experience collaborating with influencers to create authentic content
Data-driven and proficient with analytics platforms
Experience briefing creative teams to achieve optimal results
Excel in crafting high-impact content for social and digital platforms
Hands-on experience working with TikTok, Reddit, and Meta
Proven track record of building communities and content, both in agency and in-house settings
Thrive in dynamic environments where each day presents new challenges

Nice to haves

You might also excel on camera
Experience in the financial services sector
Established relationships with Canadian influencers
Present a portfolio showcasing exceptional work

At KOHO, we are dedicated to providing pay transparency to all candidates. Compensation at KOHO is determined through various factors including but not limited to: comparable salary market data within Canada, technical skill assessment, a holistic view of previous work history, and internal pay equity with other KOHO team members.

Target Base Salary Range

$82,000—$118,000 CAD

What's In It For You?

We invest time and resources into making sure KOHO is as good as the people we hire. Here are some of the reasons we attract the best people:

🧘‍♂️ Balance Your Life - Company-wide summer wellness days, winter holiday closure, personal days, a wellness spending account, and maternity & parental leave top-up

💻 Remote First - Work from anywhere in Canada with a budget to set up your home office

🆙 Level Up - Access to an in-house certified performance coach and an annual training budget

🥅 Reach Your Goals - Salary assessments twice per year

🙌 The KOHO Culture - We have won 7 "Great Place to Work ®" awards since 2019

🤝 Be an Owner - Every KOHO employee gets a generous amount of equity with a 10 year exercise window

The KOHO culture is one of collaboration, creativity, and diverse perspectives. We are committed to building and fostering an inclusive, accessible environment for everyone. If you have any questions, concerns, or requests regarding accessibility needs, please contact peopleaccessibility@koho.ca and the People and Culture team will be happy to help.

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