Business Development Representative

About Us:

How many companies can say they’ve been in business for over 177 years?!

Here at ZEISS, we certainly can! As the pioneers of science, ZEISS handles the everchanging environments in a fast-paced world, meeting it with cutting edge of technologies and continuous advancements. ZEISS believes that innovation and technology are the key to a sustainable future and solutions for global change. We have a diverse range of portfolios throughout the ZEISS family in segments like, Industrial Quality & Research, Medical Technology, Consumer Markets and Semiconductor Manufacturing Technology. We are a global company with over 42,000 employees and have over 4,000 in the US and Canada alone! Make a difference, come join the team!

Location/Region: This position is ideally located in Springfield, MA/Albany, NY/Worchester, MA and will cover Eastern NY/Western MA/ VT territory.

What’s the role?

As a Business Development Representative, you get to work with an astonishing team that plays a vital role at ZEISS. Show case your skills and experience with process enhancement where the BDR strengthens our Team in the in the Eye Care Provider Division, we are seeking a Business Development Representative for our Eastern NY/Western MA/VT territory (must live within the territory near Springfield, MA/Albany, NY/Worchester). Under general direction from the Regional Business Development Manager, the Business Development Representative (BDR) is responsible for the management and growth for the assigned territory within the U.S. Independent Eye Care Professional (ECP) Channel.  The BDR is an experienced business-to-business sales representative with the ability to source, develop and cultivate new clients and new business and increase share of wallet.  This individual would be responsible for conducting sales calls with eye care professionals (ECPs) such as optometrists, ophthalmologists, opticians and other optical specialists to promote our ZEISS products, services and practice-based solutions using both consultative and conceptual selling approaches, and then documenting customer records and activity within Salesforce.com.  The BDR will develop and maintain effective plans for their assigned territory, will develop and implement account specific programs and business plans and will act as change agent to the expansion of ZEISS product and portfolio utilization. The BDR will also conduct quarterly business reviews with sales leadership to evaluate performance to the stated company and territory goals.

Sound Interesting?

Here’s what you’ll do:

• Meet or exceed sales growth targets for Direct Rx business and other strategic targets such as premium lenses, coatings, dispensing tools and equipment, or key sales programs
• Segment territory using CRM Account Classification system and identify key customer targets to increase territory sales
• Profile and evaluate each customer’s store operation, financial data, business model & profit drivers, and create value-based sales strategies that has positive financial impact on company
• Conduct and prepare pre-call planning and call objectives, and anticipate likely objections; understand motivations and establish a relationship as a trusted advisor / consultant
• Lead sales conversation with ECPs by challenging and persuading them to change behavior. Build agreement at each point in the sales process, remove barriers and close the deal
• Create innovative tactical and strategic approaches to meet and exceed business objectives when faced with an obstacle or a customer concern
• Treat territory as own franchise by creating and executing territory plan to achieve goals; consider required investment and financial impact in developing customer strategies
• Increase sales by effectively communicating the advantages and benefits of Carl Zeiss Vision products and services to Eye Care Professionals
• Support and implements national marketing plans, utilizing digital tools and apps
• Schedule, plan, develop and conduct on-site individual, group and office training and educational seminars to increase demand for Carl Zeiss Vision labs, lenses and dispensing tools
• Maximize and execute customer marketing programs to accomplish goals and objectives
• Establish a positive, productive and collaborate working relationships with Carl Zeiss Vision employees and colleagues
• Operate with the highest ethical standard during every customer interaction and in alignment with Carl Zeiss philosophies and leadership principles
• Input accurate and timely reports via Salesforce.com
• Efficiently manage travel cost and leverage smart spending techniques
• Prepare and submit timely expense reports

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Do you qualify?

• BS or BA in Business, Public Administration, Economics, Marketing or related field strongly preferred
• 3+ years in a successful business to business sales environment, preferably in Rx sales, optical, medical device or retail operations industry with Fortune 500 companies
• Strong sales focus with the ability to move key opportunities through the sales cycle, providing detailed and accurate sales forecasts using the company's CRM tool
• Ability to thrive in a competitive environment
• Demonstrated experience in creating plans to achieve revenue and profitability goals
• Effective consultative, conceptual and negotiation skills with demonstrated ability to establish influential relationship with customers
• Disciplined and results-oriented approach to selling and strong time management skills
• Demonstrated ability to operate as a team player and able to work collaboratively with and through others
• Ability to influence situations and people
• Self-starter with the ability to work independently
• ABO & ABO speaker certification preferred
• Excellent verbal & written communication skills
• Excellent interpersonal, problem-solving and analytical skills

We have amazing benefits to support you as an employee at ZEISS!

• Medical
• Vision
• Dental
• 401k Matching
• Employee Assistance Programs
• Vacation and sick pay 
• The list goes on! 

ZEISS is an EEO/AA/M/F/Disabled Veteran Employer

Your ZEISS Recruiting Team:

Zeiss provides Equal Employment Opportunity without unlawful regard to an Applicants race, color, religion, creed, sex, gender, marital status, age, national origin or ancestry, physical or mental disability, medical condition, military or veteran status, citizen status, sexual orientation, pregnancy (includes childbirth, breastfeeding or related medical condition), genetic predisposition, carrier status, gender expression or identity, including transgender identity, or any other class or characteristic protected by federal, state, or local law of the employee (or the people with whom the employee associates, including relatives and friends).