This is a remote position.
Responsibilities
· Develop and execute graphic requirements for marketing collateral across multiple platforms (print, digital, outdoor etc…) to support marketing campaigns and product launches
· Liaise with Development team and Sales Team as required
· Assist in implementing marketing, sponsorship and public relations programs
· Assist with all events as required (including weekends)
· Event and activation planning and management
· Promotional materials/merchandise
· Develop and execute corporate presentation documents and materials
Advertising
· Coordinate media planning and booking in conjunction with Marketing Executive and media agency
· Working closely with creative agency develop creative executions in various formats (jpg, gif etc.) for digital advertising based on predesigned templates
· Assist in the production of promotional and advertising materials
Customer Relationship Management (CRM) and lead generation
· Utilise internal CRM system to set up campaigns and coordinate lead database email communication in conjunction with team
· Report on and analyze email campaigns
· Analyze and report on database profiles and trends
· CRM and database cleansing
· Manage and maintain leads and purchaser databases
Websites and Social Media
· Maintain and update website content and social media in conjunction with team as part of content management strategy
· Create and deliver content across digital platforms: website, social media, eDMs
· Coordinate social media direction and strategy in conjunction with media agency
· App development and content management – train staff and external stakeholders
Marketing Support
· Work with internal teams to develop necessary collateral to support their function
Administration
· Analyze website and marketing traffic
· Manage and update development marketing budget with invoices and estimates
· Quotes