Marketing Director, Care

Description

Marketing Director, Care

Are you passionate about driving innovation in personal care, cosmetics, and home care industries? LBB Specialties is looking for a dynamic Marketing Director to lead our Care portfolio's growth through innovative and strategic marketing campaigns. This is a unique opportunity to make a direct impact in a rapidly evolving industry, working with iconic brands and exciting new product launches that set market trends.

Why Join Us?

At LBB Specialties, we offer more than just a role – we offer a place where your ideas and strategies can truly make a difference. As a leader in specialty chemicals and ingredients, we empower our teams to take ownership of their work, contribute fresh ideas, and grow their careers in an environment that values collaboration and innovation. You'll be a key player in shaping our future while building relationships with top-tier personal care and cosmetics brands.

Your Impact

As the Marketing Director, you will act as a strategic business partner to our commercial team, bringing creative solutions and leading integrated marketing efforts. You’ll be the driving force behind the growth of our Care portfolio by leading initiatives that combine technical insights and creativity. Your contributions will help shape the way we introduce innovative products to the market and engage with our principal brands and customers.

Key Responsibilities

• Strategic Leadership: Collaborate with internal teams and key partners to develop and execute comprehensive marketing strategies that drive revenue growth.
• Creative Campaigns: Develop fresh content for LinkedIn, email campaigns, webinars, and more to showcase our industry expertise.
• Indy Brand Mapping: Conduct Indy brand mapping and launch analytics to support principal relationship growth and trend presentation development.
• Industry Expertise: Analyze market trends and competitive data to stay ahead of the curve and continuously innovate marketing strategies.
• Collaboration: Serve as a liaison with Corporate Marketing and external partners to align efforts and ensure success across all touchpoints. Develop and maintain quarterly marketing calendar for Care vertical and Principal relationships
• Onboarding Coordination: Coordinate Care marketing plans for newly acquired and existing Principals, including onboarding across all marketing platforms with 60/90 day roll-out approvals.
• Trade Show Engagement: Represent LBB Specialties at key industry events such as Cosmoprof and CEW, ensuring our brand stands out in the market. Work closely corporate marketing on proper booth set-up for exhibitions
• Measurable Success: Analyze key metrics to evaluate the effectiveness of marketing campaigns and use data-driven insights to adjust strategies.

Qualifications

What You’ll Bring

• Marketing Expertise: 5+ years of experience in personal care, cosmetics, or chemical marketing, with a track record of driving successful campaigns and product launches.
• Creative Vision: You’ll bring fresh ideas and a keen sense of market trends to craft compelling narratives that resonate with our customers and partners.
• Collaboration & Communication: Strong ability to work cross-functionally, translating complex technical details into compelling marketing stories.
• Innovative Mindset: Eagerness to stay on top of industry shifts and proactively adjust strategies to keep us ahead of the competition.

Why You’ll Love Working Here

• Flexible Work Options: We offer hybrid and remote work options within the US, giving you the flexibility to balance work and life
• Career Growth: LBB Specialties is committed to your professional development, providing opportunities for learning, leadership, and advancement.
• Impactful Work: Be part of a team that is shaping the future of the personal care and home care industries, driving innovation and success.
• Comprehensive Health Insurance: Medical, dental, and vision coverage to keep you and your family healthy.
• Paid Time Off: Enjoy a generous PTO policy and holidays, so you can recharge and stay energized.
• 401(k) with Company Match: Secure your future with our retirement savings plan, including a generous company match.

Additional Information

• Location: Flexible, Hybrid or Remote (US Only)
• Travel: Up to 40% travel for trade shows and events
• Work Authorization: Must be able to work in the U.S. without sponsorship

EEO Statement

LBBS is committed to providing a fair and equal employment opportunity for all employees and job applicants regardless of race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, marital status, disability, medical history or genetic information, military service, or other non-merit based factors.

We believe that employees should be provided with a working environment that fosters productivity and the ability to work to the best of his/her ability. We do not condone or tolerate an atmosphere of intimidation or harassment based on race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, marital status, disability, medical history or genetic information, military service, or other non-merit based factors.

We expect and require the cooperation of all employees in maintaining a discrimination and harassment-free atmosphere.

Disclaimer

This job description is not designed to cover or contain a comprehensive listing of the activities, duties or responsibilities that may be required and these may change from time to time.