The Corporate Communications Director will be responsible for raising Bifinex’s profile as the Home of Digital Asset Trading and one of the oldest and best established crypto trading platforms, offering a full suite of assets and trading tools for the retail, professional and institutional traders. He or she will also promote the agenda and the positioning of Bitfinex Securities, Bitfinex Pay and its partnerships with other providers.
The successful candidate will be responsible for delivering a strategic corporate communications agenda that is fully integrated with the Bitfinex marketing strategy, and supports Bitfinex’s key business priorities and initiatives.
He or she will also be responsible for leading all issues management, engagement with traditional and digital media, executive visibility and supporting employee and client communications and events.
We seek to hire a senior corporate communications professional with a minimum of 10 years’ experience in either crypto, financial services, banking, fintech, retail or technology. The successful candidate will have both in-house and agency experience, as well as experience leading teams, managing integrated marketing communications programs, and hands-on experience managing communications in a market where regulation is evolving. We are looking for a professional who is an outstanding writer, has a digital-first mindset, is experienced in advising C-level executives and understands how to operate within a high performing team.
Lead Bitfinex’s Communications and PR globally. Raise Bitfinex’s profile as a leader and innovator in Bitcoin. Keep pace with fast moving developments and advise and execute Bitfinex positioning to ensure the brand remains part of the conversation.
Develop a global strategic communications plan that is designed to support our business and is aligned to the company’s marketing priorities.
Partner with marketing and other external-facing parts of the business, to ensure there is a consistent narrative across product, geographies and audiences.
Lead our reputation and crisis management strategies to ensure that the Bitfinex position is well-understood, differentiated and clear,
Assess and advise on our participation in industry initiatives and conferences and lead the development of presentational and marketing material for such events
Develop and execute executive visibility programs that incorporate speaking engagements, paid and owned media engagements, as well as visibility in digital channels
Implement and maintain a robust measurement program, including media and social media measurement, and generate quarterly reports
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