Lifecycle Marketing Manager

This is a remote position.

Employment Type: 20 hours per week, flexible during business hours within Cincinatti, Ohio, USA time

• Design and implement email and SMS campaigns, sending 3-4 messages weekly.
  
• Create storytelling content and design graphics that align with brand guidelines and engage customers.
  
• Manage monthly evergreen email campaigns and optimize automation flows for welcome series, abandoned cart, and product upsell funnels.
  
• Develop strategies to grow email and SMS subscriber lists and drive incremental revenue from new and returning customers.
  
• Oversee campaign performance, providing weekly reports with actionable insights and pivots based on data.
  
• Stay updated on current marketing trends and be agile in adapting campaigns when necessary.
  
• Coordinate with cross-functional teams to manage promotions, special campaigns, and seasonal marketing efforts.
  

Requirements

• 3-5 years of experience in lifecycle or email marketing for US-based beauty or lifestyle brands.
  
• Proficiency in Klaviyo, Shopify, Canva, Photoshop, Google Drive, and Google Sheets.
  
• Proven experience in setting up and managing automation flows for email marketing.
  
• Strong graphic design, copywriting, and brand storytelling skills.
  
• Fluent in English with excellent grammar skills.
  
• Ability to present a lifecycle marketing plan and portfolio of previous work.
  
• Strong analytical skills to create weekly reports and make data-driven adjustments.
  

Preferred Start Date: ASAP

Benefits

• Permanent work from home
  
• Immediate hiring
  
• Steady freelance job