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Senior Product Marketing Manager

Remote:

Full Remote

Contract:

Full time

Experience:

Senior (5-10 years)

Work from:

United Kingdom

Offer summary

Qualifications:

Proven experience in Marketing within Fintech, Crypto/Blockchain, or Payment industry with 5-7 years background., Experience working closely with product teams and a diverse marketing skill set including developing value proposition, messaging, and campaign execution..

Key responsabilities:

Developing and executing product marketing strategy across various channels, building go-to-market strategies, and creating marketing toolkits to engage customers.
Collaborating with internal teams on product persona development and ensuring a clearly defined customer-oriented value proposition, utilizing marketing intelligence at key touchpoints.

Axiom Recruit https://www.axiomrecruit.com

2 - 10 Employees

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Job description

A fast-moving Fintech/Crypto scale-up is seeking to bring in an experienced Senior Marketing Product Manager, focussing across the B2B & B2C finance space.

This is a great role to bring your experience across marketing into a highly exciting and dynamic Tech business within the expanding the developing Crypto & Blockchain sectors.

The Role

Reporting directly to the Head of Marketing, this is a key role to help create and execute the product marketing strategy across the product communications channels.

You’ll be instrumental in building & implementing the go to market strategy, as well as developing messaging, content and the overall marketing toolkits. Developing the product personas that will engage the customers and working closely with the inhouse teams across product, data and sales.

Ensuring the business has a clearly defined customer orientated value proposition
Building on customer insight and marketing intelligence for key marketing touchpoints at each stage of the buyer journey
Developing tools, collateral and training programmes to enable the sales team to effectively communicate the value proposition

The Candidate

This highly important role coming in at a key point of growth and working within a great Marketing team to really drive success and impact.

The right candidate will have a proven Marketing background, having worked in Fintech, Crypto / Blockchain or Payment businesses previously.

Around 5- 7 years experience in marketing with previous experience working closely with product & product teams.
You will bring a broad skill set from marketing experience which should include value proposition development, messaging, being the voice of the customer, go to market planning and campaign execution
You will have the ability to demonstrate results and successes you’ve achieved
You are able to take a complex technology and turn it into simple, compelling messaging
You have the ability to work with partners on joint marketing efforts

The Reward

This is a great opportunity to be [art of a highly successful and fast-growing Fintech company within the Crypto world.

On offer is an attractive salary, benefits and company environment for a remote role (London offices if desired and for occasional team-oriented days).

For more information on the role please apply to the role or feel free to email me directly at andrew@axiomrecruit.com