Offer summary

Qualifications:

1–3 years of experience in a modern CRM, preferably HubSpot., Proficient in managing campaigns across email, SMS, and social media platforms., Strong design and video editing skills, with samples required., Fluent in English; knowledge of Spanish or Portuguese is a plus..

Key responsibilities:

Plan and launch email and SMS campaigns using HubSpot or HighLevel.

Maintain and manage a 30-day content calendar for social media channels.

Build automations with Zapier to streamline campaign operations.

Monitor campaign performance and provide actionable insights using Google Sheets or Excel.

Job description

Digital Marketing Automation Specialist

Team: Growth / Marketing
Manager: Marketing Manager
Type: Full-Time · Remote

Overview

We’re looking for a Digital Marketing Automation Specialist to lead the execution of email, SMS, and social media campaigns across our marketing stack. You’ll blend technical skills with creative thinking to build automations, craft compelling content, and support a distributed sales team.

This is a fast-paced, high-impact role for someone who’s fluent in tools like HubSpot, Canva, Zapier, and Sheets—and who thrives on making complex workflows simple.

What You’ll Do

Plan and launch campaigns via HubSpot or HighLevel across email and SMS
Keep our LinkedIn, Instagram, TikTok, and X channels active and aligned with brand voice
Maintain a 30-day content calendar with diverse content formats
Design assets and edit videos using Canva, CapCut, or Figma
Build automations with Zapier to streamline campaign ops and ensure data flow between HubSpot, Salesforce, and other tools
Monitor performance in Google Sheets/Excel and surface actionable insights
Provide clear process documentation for internal teams, including sales reps in South America

Must-Have Experience

1–3 years working in a modern CRM (HubSpot strongly preferred)
Experience managing campaigns across email, SMS, and social platforms
Comfortable building workflows in Zapier or Make
Design and video editing skills (submit at least 2 past work samples)
Strong Google Sheets or Excel skills
Fluent English; Spanish or Portuguese is a plus

Nice to Have

Experience in an agency managing multiple brand voices
Familiarity with AI content tools like ChatGPT, Midjourney, or Gemini
Recruiting or talent-marketing exposure
Basic HTML/CSS for email formatting

First 90 Days: Success Metrics

Launch a multi-channel nurture campaign with ≥20% open rate and ≤1% unsubscribes
Deliver a complete month of scheduled social content
Reduce campaign build time by 25% through automation
Launch a live dashboard that tracks lead flow and conversion