Offer summary

Qualifications:

3+ years of experience in ABM, growth marketing, or digital marketing., Strong understanding of ABM tools and digital marketing channels like SEO and email marketing., Proficiency in marketing analytics tools such as Google Analytics and experience with A/B testing., Excellent communication skills and a self-starter attitude with a passion for growth..

Key responsibilities:

Develop and execute multi-channel ABM and digital marketing strategies.

Optimize digital marketing campaigns with a focus on personalization and engagement.

Analyze data to improve conversion rates and overall marketing ROI.

Collaborate with cross-functional teams to align marketing strategies with business goals.

Job description

About Command|Link

Command|Link is a global SaaS Platform providing network, voice services, and IT security solutions, helping corporations consolidate their core infrastructure into a single vendor and layering on a proprietary single pane of glass platform. Command|Link has revolutionized the IT industry by tackling the problems our competitors create. In recognition for our unprecedented innovation and dedication, Command|Link was recognized as the SD-WAN Product of the Year, ITSM Visionary Spotlight, UCaaS Product of the Year, NaaS Product of the Year, Supplier of the Year, and the AT&T Strategic Growth Partner. Command|Link has built the only IT platform for scale that solves ISP vendor sprawl and IT headaches. We make it easy for our customers to get more done, maximize uptime and improve the bottom line.

Learn more about us here!

This is a full-time, 100% remote position

About Your New Role

We are looking for a data-driven and strategic Demand Generation Marketing Manager to lead our Account Based Marketing (ABM) and Digital Marketing efforts. If you're passionate about targeted growth strategies, personalized engagement, and driving measurable results, we'd love to hear from you!

Responsibilities

Develop and execute multi-channel ABM and digital marketing strategies to acquire, engage, and retain high-value customers.
Optimize digital marketing campaigns across paid media, email, SEO, content marketing, and referral programs with a focus on personalization.
Implement and manage ABM strategies, including targeted advertising, personalized outreach, and tailored content.
Analyze and interpret data to improve conversion rates, customer LTV, and overall marketing ROI.
Conduct A/B testing to optimize landing pages, ad creatives, and email campaigns.
Collaborate with cross-functional teams including product, sales, and design to align ABM and digital marketing strategies with business goals.
Identify and experiment with new growth opportunities, channels, and technologies.
Develop and manage the marketing funnel, ensuring seamless user journeys from acquisition to retention.
Monitor key performance indicators (KPIs) and prepare detailed reports on marketing performance.

Qualifications

3+ years of experience in ABM, growth marketing, performance marketing, or digital marketing.
Experience working in a SaaS, B2B, or startup environment.
Strong understanding of ABM tools, paid acquisition (Google Ads, Facebook Ads, LinkedIn, etc.), SEO, email marketing, and content marketing.
Proficiency in marketing analytics tools such as Google Analytics, Mixpanel, or similar.
Experience with A/B testing, conversion rate optimization, and marketing automation.
Strong analytical skills with the ability to translate data into actionable insights.
Excellent communication and collaboration skills.
Self-starter with a test-and-learn mindset and a passion for growth.

Preferred Qualifications

Familiarity with ABM platforms such as Terminus, Demandbase, or 6sense.
Knowledge of CRM and marketing automation tools like HubSpot, Marketo, or similar.
Knowledge of SQL, Python, or data visualization tools is a plus.

Why you'll love life at Command|Link

Join us at CommandLink, where you'll have the opportunity to shape the future of business communication. We value the innovative spirit and seek individuals ready to bring their unique vision and expertise to a team that values bold ideas and strategic thinking. Are you ready to make an impact?

Room to grow at a high-growth company
An environment that celebrates ideas and innovation
Your work will have a tangible impact
Flexible time off
Fun events at cool locations
Employee referral bonuses to encourage the addition of great new people to the team

Commandlink hires individuals in a number of geographic regions and the pay ranges listed reflect the cost of labor across these regions. The base pay for this position as displayed at the bottom of the job description is a range based on our lowest geographic region, up to our highest geographic region. Pay is based on location among other factors, such as skill-set, experience, and qualifications held.

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