Market Development Lead

Job Description Summary

Market Development Lead - Ontario

Location: Ontario, #LI-Remote – Field based


We are seeking an experienced and autonomous field associate to identify and expand new market opportunities, develop strategies to drive business growth and implement targeted market development initiatives in the field of Cardiology.

As a Market Development Lead, you will seek to understand and map treatment protocols in the field of cardiology, implement initiatives to accelerate access to care, streamline patient care pathways, and achieve increased referral of high-risk cardiovascular patients in Ontario through close collaboration with internal and external stakeholders. You will build relationships and implement solutions with healthcare providers to help patients get access to appropriate cardiovascular risk-management solutions and ultimately save patient lives.

The role reports directly into the National Director, Cardio-Renal-Metabolic & In-Market-Brands and will work closely with the cross-functional team.

Permanent position

 

Job Description

Key Responsibilities:

• Develop and map the complete risk factor testing environment in Canada with the objective to optimize testing rates in primary and secondary prevention cardiovascular patients;

• Develop and implement solutions to pool tested patients (through apps, with testing labs, specialty pharmacies, hospitals, etc.) in order to drive high-risk patients to cardiovascular risk management clinics;

• Complete a thorough mapping of the cardiovascular ecosystem in major Key accounts in Ontario (decision makers, P&T committee, KOLs, patient flow) and identify strategies and opportunities to implement tactics and/or partnerships;

•  Enhance customer development strategy through dedicated Key Account Plans for assigned accounts, aligning these to overall Cardiology Therapeutic Area objectives and strategies;

•  Build and nurture long-term customer relationships with Key External Stakeholders by understanding their needs and proposing relevant solutions;

• Independently collaborate within the cross-functional team, while effectively managing complexity and multiple priorities.

• Develop and execute events or programs aligned with business plans and HCP requirements, either independently or in collaboration with marketing and medical teams.

• Manage collaborative working agreements with key stakeholders in Ontario.

Essential Requirements:

• Bachelor’s degree in science or business;

• Minimum 5+ years of successful specialty pharmaceutical sales experience preferably in the field of cardiology in multinational pharmaceutical or device companies;

• Deep understanding of hospital networks and patient-pathways preferentially in cardiology;

• Ability to work autonomously within a complex environment, juggling multiple priorities;

• Capacity to travel sufficiently to meet territory objectives within assigned territory (all of Ontario);

• Preference to candidates with account management background.

Desirable Requirements:

• Background in Key Account Management, Development of Patient Care Pathways or Healthcare System Navigation

• Understanding of lab-testing or device environments an asset

 

Skills Desired

Agility, Asset Management, Commercial Excellence, Cross-Functional Collaboration, Customer Orientation, Healthcare Sector Understanding, Influencing Skills, Marketing Strategy, Negotiation Skills, Operational Excellence, Priority Disease Areas Expertise, Product Lifecycle Management (PLM), Product Marketing, Stakeholder Engagement, Stakeholder Management, Strategic Partnerships