Offer summary

Qualifications:

Proven experience as a CMO, COO, or President in the FMCG sector., Strong background in digital marketing, media, and customer acquisition strategies., Excellent communication skills and experience in public speaking or presenting., Knowledge of culinary trends and health-focused consumer products..

Key responsabilities:

Lead the company following a merger or acquisition, focusing on growth and brand development.

Engage with customers through various platforms, including webinars and social media.

Oversee marketing strategies to enhance customer acquisition and retention.

Collaborate with the current CEO during the transition period to ensure a smooth handover.

Job description

Whether you are currently a CMO, COO or President, you will be CEO following the a merger, acquisition, equity ownership or management buy out.

Superb business opportunity with this independent long established consumer health and wellness USA online brand.

The previous high was USD$1MM per annum however the current owner and CEO has launched a successful new company so is looking to hand over the reign. You can be based anywhere such as New York, Austin, Los Angeles, San Francisco or completely remote anywhere globally if you are American speaking and able to work the USA customer time zones.

A 40K list of followers that used to be 70K and over 98% female audience in USA and global locations. Customers and loyal fans make purchases and subscriptions via eCommerce or telephone for: nutrition, healthy diet, supplements, food boxes, beverages, consumer goods, household items, kitchen utensils, lifestyle products or services to reduce hassle and maximise productivity, health and free time!

To be considered and ideal candidate to apply we need your profile to demonstrate:

Online Webinar / YouTube / Facebook Live / TV presenter and host as a public speaker, educator, coach to consumers
Cook / chef and interested in culinary cuisine, food and beverages, including paleo, keto, organic, ancestral diets, supplements, alternative remedies and therapy
Well read, educated, mindful and evolving human
Published author be it digital marketing, ebooks, how to guides, problem solving copy or traditional books
Understands branding, content and growth marketing, technology, people, processes, relationships, excellent results and KPIs
Experienced in direct to consumer, direct response, digital marketing, media, mass communications for customer acquisition and retention strategies and growth achievements
Excellent people and communication skills in all formats, levels and mediums

You might have direct experience or closely related. Maybe you have the technical experience of cooking, presenting and teaching and need to find business or financial support, coach or a mentor or a COO to lead, manage and growth the company?

The current CEO owner will stay around for 1-3 years if you need them during an earn out period or maybe you're an investor with an ideal customer facing CEO in mind to take over the company and being to grow in the first 6-12 months.

For your initial confidential call, please apply with your resume or executive summary so that Jonathan, our CEO can review and for suitable application arrange a call to discuss your experience, needs, aspirations and brief you on this clients's opportunity.

Required profile