2+ years of experience in Product Marketing or related field within a software company., Strong communication skills, both written and verbal, to articulate complex ideas., Good understanding of marketing performance indicators and project management skills., Experience in e-commerce and collaborating with cross-functional teams..
Key responsabilities:
Develop go-to-market strategies and drive growth initiatives across teams.
Execute marketing plans and campaigns across sales, success, and acquisitions.
Report on Product Marketing initiatives performance and identify growth opportunities.
Conduct user insights research and stay informed of industry trends.
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Printify is a transparent print-on-demand and dropshipping platform designed to help online merchants make more money in a simple and easy way. Our platform lets anyone start a business with as little investment and risk as possible, connecting entrepreneurs with more than 90 print providers across the globe.
Our mission is to empower entrepreneurs to build their own businesses, independently.
We created Printify to break down the needlessly complex print and merch industry so that creative minds, time-strapped entrepreneurs and everyone in between can do what they do best: create great products, drive sales, and run their own business. Our print-on-demand platform has been on a steep growth curve, more than doubling our employee count during the 2020 due to high demand. Financial Times ranked Printify as the 15th fastest-growing technology company in the USA in 2020, our key market. Printify is headquartered in Riga with 280 employees and counting, backed by leading angel investors from Silicon Valley and Europe.
In November 2024, Printful and Printify came together as two equals and merged to form a global on-demand powerhouse. This role will involve working across our two platforms and brands, a unique and special challenge. To learn more about the merger, check out our blog post.
About Us
Both Printify and Printful are pioneering production on-demand companies and platforms established in Latvia but with a global customer base.
Printify is bringing the dream of financial freedom and business ownership to the world by connecting e-commerce entrepreneurs with over 100 print-on-demand facilities around the globe.
Printful has built world-class in-house production facilities and helps people to build their brands, empowering thousands of businesses—including iconic names like Coca-Cola and MTV.
About the role
Our team is at the heart of our success. You’ll be part of a culture where everyone is respected, included, and encouraged to grow. We value continuous learning, uphold a high work ethic, and have fun along the way. Our business keeps growing, so we’re looking for a skilled Product Marketing Manager to join our international team.
The Product Marketing Manager is responsible for developing go-to-market strategies (when applicable) and driving growth initiatives across cross-functional teams. The role involves identifying growth opportunities, leveraging user insights, and acting as the voice of the customer, ensuring that product development and marketing efforts align with market demands and customer expectations.
Your Daily Tasks will Entail:
Work closely with the Product team on go-to-market and growth strategies for different features and product areas
Drive and execute marketing plans and campaigns across sales, success, and acquisitions
Report on Product Marketing initiatives performance, being accountable for results and impact
Stay informed of the trends in the industry and competitive landscape
Drive user insights, both quantitative and qualitative, including data analysis and running surveys or other research needs in collaboration with the research team
Identify growth opportunities and proactively look for ways to improve the platform offering.
Your Qualifications
2+ years of experience in Product Marketing, Marketing Strategy or related field within a software company
Experience working with cross-functional teams and stakeholders at all levels of an organization
Strong communication skills, both written and verbal, with the ability to articulate complex ideas and strategies to a diverse audience
Good understanding of marketing performance indicators
Experience collaborating with product managers in shaping new features and launch these to market
Experience in e-commerce
Strong project management skills
Ability to work independently, having a proactive approach with a get-things-done attitude
Ability to prioritize effectively
Being comfortable working with remote teams
What we Offer:
Flexible working hours (start your day as late as 11 a.m.)
Health insurance
Be part of a friendly, inclusive, and global team
An opportunity to work remotely or in person, from one of our modern and welcoming offices in Rīga, Tallinn, or Barcelona
Access to mentorship, internal meetups, and hackathons both on-site and online
Exciting team-building events and parties you’ll never forget!
Free and healthy lunch if you work from the Rīga office
We are an equal-opportunity workplace. We’re committed to diversity and inclusion and make hiring decisions based solely on qualifications, merit, and work experience.
If you think you’d excel in this role, send us your resume in English, showing us why you are the right person for the job.
Interested, but don’t think this is the right fit for you? Feel free to share it with friends and check out other open positions at our career site. We’re always looking for creative and driven minds to join our ever-growing team!
Required profile
Experience
Industry :
Computer Software / SaaS
Spoken language(s):
English
Check out the description to know which languages are mandatory.