What Will You Do?
Strengthen Brand Architecture:Â Develop designs that align Smartness and its product modules under a cohesive brand while ensuring each product retains its distinct identity.
Make the Brand Unforgettable:Â Create visually compelling and memorable designs that establish Smartness as a highly recognizable brand in the hospitality sector.
Elevate Product Communication:Â Design user-friendly interfaces and engaging visuals to effectively communicate the benefits of each product to clients.
Brand Consistency Across All Visuals:Â Implement a cohesive visual identity across digital and offline materials in adherence to the new branding guidelines.
Build a Scalable Design System:Â Establish and maintain a scalable design system that ensures consistency and efficiency across teams and projects.
Enhance Website Conversion Rates: Collaborate with the marketing team to optimize landing pages and other touchpoints to achieve measurable improvements in website conversions.