Social Media Specialist (ZR_20646_JOB)

This is a remote position.

Role Name: Social Media Specialist

Schedule:

• Part-time, flexible hours (20 hours per week)
  

Client Timezone: AEST (Australian Eastern Standard Time)

Client Overview

Join a thriving, multi-faceted business that’s making a real difference in people’s lives! This dynamic company operates a successful NDIS service provider, supporting individuals with disabilities across Queensland, Australia. With a strong reputation built on quality care and word-of-mouth referrals, they’re now ready to expand their digital presence and reach even more clients who can benefit from their exceptional services. As they continue to grow, they’re also branching out into other exciting ventures, including a cleaning business. This is your chance to be part of a compassionate, forward-thinking team that’s committed to improving lives and expanding their positive impact.

Job Description

Are you a social media maven with a passion for creating engaging content and building vibrant online communities? We’re seeking a talented Social Media Specialist to take our digital presence to the next level! In this role, you’ll have the exciting opportunity to manage and grow our social media accounts across multiple platforms, crafting compelling content that resonates with our audience and showcases the life-changing work we do. You’ll be at the forefront of our digital marketing efforts, using your creativity and analytical skills to increase our online visibility, engage with our community, and ultimately help us reach more people who can benefit from our services. If you’re ready to make a real impact and see your work directly contribute to improving lives, this is the perfect opportunity for you!

Responsibilities

• Develop and implement innovative social media strategies to boost our online presence and engagement across multiple business accounts
  
• Create eye-catching, shareable content for various platforms, including Instagram, Facebook, and LinkedIn
  
• Craft compelling captions and select strategic hashtags to maximize post reach and engagement
  
• Edit and optimize raw visual assets (images and videos) to create stunning posts and reels
  
• Utilize social media management tools like Hootsuite or Buffer to schedule and coordinate posts across platforms
  
• Actively engage with our audience by promptly responding to comments, messages, and inquiries
  
• Monitor social media trends and platform algorithm changes, adapting our strategy to stay ahead of the curve
  
• Generate and analyze regular reports on social media performance, providing actionable insights to drive growth
  
• Collaborate closely with our team to ensure social media efforts align with overall business goals and values
  
• Manage and grow our online community, fostering meaningful connections with our followers and potential clients
  

Requirements

• Proven experience in social media management for businesses, preferably in the healthcare or service industry
  
• Strong creative skills with a keen eye for visually appealing content and engaging storytelling
  
• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms
  
• Excellent written and verbal communication skills in English, with the ability to adapt tone for different audiences and platforms
  
• Demonstrated ability to manage multiple accounts and priorities effectively
  
• Up-to-date knowledge of social media best practices, trends, and platform-specific nuances
  
• Experience with basic image and video editing tools
  
• Strong analytical skills to interpret social media metrics and translate them into actionable strategies
  
• Ability to work independently and proactively in a remote setting
  
• Passion for making a positive impact and contributing to a mission-driven organization
  
• Familiarity with disability services or the NDIS sector is a plus, but not required