Offer summary

Qualifications:

Advanced proficiency in HubSpot CMS, Marketing Hub, CRM, and automation tools., Expertise in HTML, CSS, JavaScript, and HubSpot’s theme and module framework., Strong knowledge of lead scoring, segmentation, and lifecycle automation., Proficiency in Google Analytics and HubSpot reporting tools..

Key responsabilities:

Audit and optimize the HubSpot CRM and Marketing Hub for international countries.

Develop and manage landing pages, email templates, and lead funnels using HubSpot CMS.

Build and automate workflows for lead nurturing and segmentation.

Train regional teams on the optimized HubSpot system and provide ongoing support.

Job description

Description

Position at eXp India

We are one of the first all-remote companies with 2,000+ team members utilizing our virtual office called eXp world. This role is work-from-anywhere in India.

Location: Remote (India)

Position Type: Temporary, Full-Time Contractor (40 Hours Per Week)

Who is eXp?

Doing the audacious is part of eXp Realty’s DNA. We are a company that rewards creative minds who can offer bold solutions, where opinions matter, anything is possible and the outcome can be revolutionary. As a global full-service real estate brokerage utilizing a 3-D, fully immersive, cloud office environment, offering 24/7 access to collaborative tools & training, eXp has broken the traditional mold of real estate. We are doing big things.

Come join us at eXp Realty – an 8x Glassdoor Best Places to Work organization!

What you will do:

The purpose of this role is to audit, rebuild, and optimize the HubSpot CRM and Marketing Hub for all international countries in the International HubSpot Instance, ensuring a streamlined, efficient, and scalable system. This role is responsible for cleaning up existing workflows, automating marketing processes, creating lead funnels, optimizing web assets, and training teams on best practices.

Domains:

HubSpot System Overhaul & Optimization
Web Development & Funnel Creation
Workflow Automation & CRM Management
Data Management & Reporting
Training & Internal Support

Key Responsibilities

1. HubSpot System Overhaul & Optimization

Audit and remove outdated workflows, properties, lists, and automation setups that are inefficient.
Redesign and implement a scalable HubSpot structure to support all international countries, ensuring clear segmentation and automation.
Fix and optimize lead management, including tracking, scoring, and nurturing processes.
Standardize best practices for CRM, forms, pipelines, and email marketing to improve efficiency and usability.

2. Web Development & Funnel Creation

Develop and optimize landing pages, email templates, and forms using HubSpot CMS.
Customize HubSpot themes and create custom modules using HTML, CSS, and JavaScript.
Ensure all pages are responsive, mobile-friendly, and aligned with brand standards.
Design and manage lead funnels that optimize conversion rates and enhance user experience.

3. Workflow Automation & CRM Management

Build and automate workflows for lead nurturing, segmentation, and lifecycle marketing.
Integrate HubSpot with other platforms (e.g., Salesforce, Google Analytics, third-party tools) to ensure smooth data flow.
Optimize lead scoring, segmentation, and automation to improve marketing and sales efficiency.

4. Data Management & Reporting

Ensure data accuracy and hygiene across all HubSpot properties and country-specific accounts.
Leverage HubSpot reporting tools to create dashboards and generate performance insights.
Provide actionable recommendations to optimize campaigns, automation, and CRM structure.

5. Training & Internal Support

Train regional teams on how to use the newly optimized HubSpot system effectively.
Provide ongoing support and troubleshooting for marketing teams across all countries.
Document best practices, processes, and training materials to ensure smooth adoption and consistent usage.

How you will grab our attention:

HubSpot Expertise

Advanced proficiency in HubSpot CMS, Marketing Hub, CRM, and automation tools.
Experience configuring lead management, workflows, email automation, segmentation, and reporting.

Development & Design

Expertise in HTML, CSS, JavaScript, and HubSpot’s theme and module framework.
Ability to develop custom templates, landing pages, and form integrations within HubSpot.
Strong UI/UX understanding for optimizing funnels and digital experiences.

Marketing Automation & Data Management

Experience building automated workflows, lead funnels, and CRM integrations.
Ability to ensure clean data flow between HubSpot and other platforms.
Strong knowledge of lead scoring, segmentation, and lifecycle automation.

Analytics & Performance Tracking

Proficiency in Google Analytics, Facebook Ads Manager, and HubSpot reporting.
Ability to track conversion rates, engagement trends, and campaign performance.
Experience with A/B testing and optimizing content based on performance data.

Project & Team Collaboration

Experience working with Coda for project tracking and documentation.
Ability to train and support global teams, ensuring smooth adoption of new processes.
Strong problem-solving and troubleshooting skills, with the ability to work independently.

eXp Realty and its affiliated companies are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or disability or any other characteristic protected by law.

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