CRO Specialist | DTC | 100% Remote EU

At Foxelli Group, we're not just leading the digital marketplace - we're redefining it. With 10 years of experience and a portfolio of thriving direct-to-consumer (D2C) brands generating over $20 million USD annually, we’re pushing boundaries to achieve our next growth milestone. 

That’s why we’re on the hunt for the CRO Specialist who’s ready to make a real impact. 

❕This role is 100% remote and you will join a team that already works from 20 different world countries. 

THE ROLE

As a CRO Specialist, you’ll be at the forefront of optimizing conversion rates, driving revenue growth, and improving customer acquisition and retention. You’ll collaborate with cross-functional teams and lead A/B testing initiatives, ensuring that strategies are data-driven and focused on delivering measurable results. You’ll take a hands-on approach to testing, ideation, and execution, all while managing the full optimization process.

RESPONSIBILITIES

• Translate Marketing Objectives into Testing Initiatives: Convert business goals into actionable testing strategies, ensuring alignment between marketing, product, and operations teams.

• A/B Testing & Experimentation: Plan, prioritize, and execute A/B experiments across different performance channels to optimize conversion rates and increase key business metrics (revenue, churn reduction, and customer acquisition).

• Collaboration with Cross-functional Teams: Work closely with copywriters, designers, developers, data analysts, and marketers to create, launch, and analyze experiments. You’ll also create wireframes and craft recommendations to ensure the best user experience possible.

• Test Monitoring & Analysis: Continuously monitor the results of A/B experiments, make implementation decisions, and propose actionable next steps. Present findings, insights, and recommendations to stakeholders to drive continuous improvement.

• Conduct Qualitative Research: Understand the “why” behind the data by conducting qualitative research and gathering user feedback to optimize user experiences and conversion pathways.

• Cross-functional Collaboration: Partner with marketing, product, design, and tech teams to align on project goals, execute strategies efficiently, and deliver optimal results.

• Stay Ahead of Market Trends: Monitor industry trends, emerging technologies, and best practices to identify new testing opportunities and ensure we stay competitive.