Social Media & Content Creator Consultant

Social Media Coordinator & Content Creator Consultant - Job Description

Location: Remote/India

Type: Consultant/Contract

Working hours: 12-15 hours per week

Compensation: This position offers a professional fee of up to INR 500 per hour for 15 hours per week, with a maximum monthly earning potential of INR 30,000.

About Us: Mercy For Animals India (MFA) is a leading animal rights organization dedicated to promoting compassionate food choices and ending animal cruelty. We are looking for a dynamic and creative Social Media Coordinator & Content Creator Consultant to join our team. This role is pivotal in driving our mission forward through engaging and impactful social media content.

Job Description:

Responsibilities:

[60%] Content Creation:

  - Develop and curate engaging daily content for social media platforms including Facebook, Instagram, Twitter, and Threads.

  - Write compelling copy/script for posts and videos that align with MFA India’s mission and brand voice.

  - Craft and manage monthly content calendars to ensure consistent posting and timely updates.

  - Assist with basic WordPress updates and blog posts.

  - Write and publish blog content that supports our mission and campaigns.

[20%] Community Engagement, Monitoring & Reporting:

  - Actively respond to comments, direct messages (DMs), and mentions to foster a positive and engaged community.

  - Engage with other brands, plant-based celebrities, and influencers to build relationships and amplify our reach.

  - Monitor and manage online conversations about MFA and relevant topics.

  - Monitor, track, and analyze social media performance using various analytics tools.

  - Create detailed weekly, monthly, and annual reports on social media metrics, trends, and campaign performance.

  - Utilize insights to refine content strategy and improve engagement.

[10%] Influencer Marketing:

  - Identify and track influencers who align with MFA’s brand values.

  - Develop and maintain relationships with influencers to promote MFA’s initiatives and campaigns.

  - Stay updated on social media trends, best practices, and emerging platforms.

  - Develop content strategies that leverage current trends and resonate with our target audience.

[10%] Email Marketing:

  - Assist in creating and managing email campaigns using MailChimp or Pardot.

  - Design and write email content to engage and grow our subscriber base.

Requirements:

Experience:

  - Minimum of 2 years of experience in social media management, content creation, or a related field.

  - Proven track record of growing and engaging social media audiences.

Skills:

  - Excellent writing, editing, and communication skills.

  - Proficient in social media platforms, analytics tools, and content creation tools.

  - Basic knowledge of email marketing platforms such as MailChimp or Pardot.

  - Basic understanding of WordPress for blog management.

  - Strong organizational and multitasking skills.

  - Ability to work independently and meet deadlines.

Personal Attributes:

  - Passionate about animal rights and plant-based living.

  - Creative thinker with a keen eye for detail.

  - Collaborative team player with a positive attitude.

How to Apply:

• Interested candidates should submit their resume, a cover letter detailing their relevant experience, and samples of their social media work to [Email Address]. 

• Please include "Social Media Coordinator & Content Creator Consultant Application" in the subject line.

Mercy For Animals India is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.