Job description

SEO Strategist

At EyeCarePro, a premier leader in digital marketing for eyecare professionals, excellence is ingrained in our DNA. Our illustrious track record includes five consecutive EyeVote Awards in the Online and Social Media Marketing Services sector, a testament to our unwavering commitment to quality and innovation in the eye care industry. Discover more about our accolades at EyeCarePro's EyeVote Award.

Our team excels through profound collaboration, driven by empathy and insight. We bring a sophisticated blend of professionalism, approachability, and efficiency to every interaction, ensuring each engagement is impactful and constructive.

Central to our operations are data-driven strategies that steer us towards delivering unparalleled client value. Our strategic decisions are meticulously aligned with the best interests of our clients, informed by robust data from platforms such as Google Search Console, SEMrush, Google Analytics, and more.

We foster a culture of relentless learning, innovation, and advancement, consistently testing new approaches and embracing change to maintain our leadership in digital marketing. Our team's proactive reliability and dedication to personal and professional growth underpin our ongoing success and esteemed industry recognition.

Role Overview

We are in search of a Senior SEO Strategist to join our distinguished digital marketing team. In this pivotal role, you will be responsible for devising and executing cutting-edge SEO strategies to drive organic traffic, enhance search engine rankings, and meet client objectives.

Responsibilities

Develop and execute advanced SEO strategies to boost organic traffic and improve search engine rankings.
Conduct comprehensive keyword research, analyze competitive landscapes, and optimize website content for targeted keywords.
Oversee on-page and technical SEO to maximize website visibility and performance.
Monitor SEO performance metrics and provide insightful reports to stakeholders.
Continuously refine strategies based on data analysis and evolving industry trends.
Collaborate with internal teams and external partners to integrate SEO initiatives with broader marketing strategies.
Review and ensure website content aligns with SEO goals and user intent.
Implement rigorous quality control and assurance for SEO to maintain optimal website functionality and user experience.

Key Skills and Experience

Advanced knowledge in technical SEO, including structured data, crawl budget optimization, and JavaScript SEO.
Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, and others.
Ability to develop data-driven SEO strategies informed by in-depth analytics and competitive research.
Strong project management skills, including experience managing large-scale SEO projects.
Demonstrated success in managing SEO projects across multiple regions and languages.

Requirements

Bachelor's degree in Marketing, Communications, or a related field, or 4-6 years of SEO experience.
Strong analytical skills with a proven ability to interpret data and drive decision-making.
Excellent communication and collaboration skills.
Experience with HTML markup, schema markup, and structured data.
Knowledge of web design principles.
Experience with A/B and multivariate testing.

Are you ready to contribute to a forward-thinking team and make a significant impact in the eye care industry? We invite you to apply and join EyeCarePro, where a commitment to continuous learning, innovation, and improvement drives our success and industry acclaim.

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