Job description

Company Overview

Founded in 2010, we’ve been recognized as a "Best Places to Work" and have offices in the US (Boulder), UK (London) and India (Chennai). However, we are a remote-first company with employees across the globe! Today, we are a leading B2B marketing provider that offers two distinct solutions:

Integrate

Lead management & data governance SaaS platform for marketing operations and demand marketers. The Integrate platform makes every lead clean, compliant, and actionable, freeing enterprise B2B marketers from bad data and operational headaches so they can focus on what matters: generating revenue.

Pipeline360

Media solutions that combine three powerful demand generation tools: targeted display, content syndication, and a comprehensive marketplace model. Pipeline360 ensures that marketers achieve 100% compliant and marketable leads by effectively engaging with audiences much earlier in the buying cycle, connecting with buyers at every stage of the process, and optimizing programs to drive performance.

Our Mission

Integrate: exists to make your lead data marketable so you can drive pipeline.
Pipeline360: exists to make the unpredictable predictable.

Why us?

We are an organization of integrity, talent, passion, and vision with a long track record of growth, customer success, and a commitment to driving leading innovation and delivering world-class customer experience.

Product Marketing Manager

The Pipeline360 (P360) Product Marketing Manager will play a key role in driving and enabling growth for the P360 business. We are looking for an experienced candidate who leads with a customer point-of-view – knowing our customers, our market, and our competitors inside and out. You’ll have experience translating those insights into powerful and differentiated messaging and content, impactful and easy-to-sell pricing and packaging solutions, while maintaining ensuring cross-functional alignment.

Key Responsibilities

Being the ongoing expert on our market, customers, competitors, and partners; comfortable in front of customers
Pricing and packaging – bundling our products into digestible “sales-ready” solutions, including research, positioning, naming, messaging, and ongoing enablement
Messaging, positioning, and sales enablement (e.g., battlecards, ICP/personas, enablement materials)
Key input to our growth strategy – brining customer-focused and data-driven perspective to build/buy/partner decisions
Collaborating with the product and GTM teams to design and deliver successful product launches/updates supported by effective internal messaging and enablement
Ongoing analysis, reporting, and adoption efforts for product areas – all centered around differentiating our brand and driving profitable growth
Develop and deliver content (e.g., blogs, webinars, customer meetings) that delivers the value of Pipeline360
Maintain regular communication with product management, sales, marketing and enablement teams to ensure cross-functional alignment

Qualifications

4-6 years of B2B SaaS or Media Product Marketing experience
Data-driven strategic thinker, yet able to operate in a fast-paced work environment
Customer-facing work experience
Experience collaborating with partners on joint go-to-market efforts
Ability to occasionally travel
Experience translating research (e.g., competitive, market, etc.) into actionable insights

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