Automotive Business Development Lead

This role drives sales and business development efforts to secure early customers and strategic partnerships. By engaging in direct sales and refining product messaging, the goal is to establish market presence, validate demand, and lay the groundwork for scaling the product and sales operations.

This is an exciting opportunity for a dynamic and results-driven individual to significantly impact the rapidly evolving field of in-car entertainment. The role requires strategic vision, hands-on execution, and collaborative teamwork.

Core responsibilities include collaborating with teams to refine product messaging, generating leads, building strategic partnerships, and driving revenue growth.

The location is flexible, with remote working options available. Travel to key markets and industry events will be required.

Requirements

• Minimum 7 years’ experience in automotive-related business development sales work required.
• Proven track record of success in sales and business development or related roles, preferably in technology or automotive and ideally within the in-car entertainment space (e.g., gaming, audio, or video).

• Broad and reliable network within the automotive industry, with established contacts in key departments such as infotainment, entertainment, connectivity, digital services, and third-party applications.
• Strong understanding of market dynamics, customer behavior, and industry trends, particularly in the automotive sector.
• Proven ability to sell software solutions, ideally SaaS, to carmakers using a value-based sales approach, effectively demonstrating ROI and strategic advantages.
• Excellent communication and interpersonal skills, with the ability to build rapport, influence decision-makers, and explain product benefits clearly. Alongside this, objection handling and defining strategies to advance deals that are delayed by slow decision processes.
• Strategic thinker who can analyze complex sales situations, develop practical solutions, and align them with customer needs.
• Self-motivated and proactive, with a results-driven mindset and a sense of urgency to capitalize on market opportunities.
• Familiarity with a product-led growth strategy, effectively communicating how the product’s benefits address customer pain points and deliver value.

Optional (Increasing Your Chances)

• Knowledge of in-car entertainment trends or a background in automotive sales can be advantageous.