The Role:
We’re looking out for a Deputy Social Media Director to join our Social Media team on a full-time permanent basis.
As the Deputy Social Media Director, you will be responsible for ensuring the implementation of a comprehensive social media strategy to increase reach and engagement across all digital platforms for our portfolio of radio brands. The role will also drive understanding about the role of social and video within the business.
You will support the team in leading the strategy, execution, and management of all editorial social media activities across all our radio brands, with specific focus on our Music and Lifestyle brands (Magic, Greatest Hits Radio, Absolute Radio and Planet Rock).
This is a hybrid position where you will work from home and our office in London
Role Responsibilities:
· Leading the Social Video strategy in alignment with Bauer’s goals to boost awareness, engagement, and audience growth.
· Overseeing content creation, curation, and distribution across social platforms, ensuring relevance and creativity.
· Managing high-impact social media campaigns, using data-driven insights to optimize engagement and growth.
· Ensuring consistent brand presence across all platforms, adhering to brand guidelines.
· Supporting and developing the Music and Lifestyle brand Social Media Leads, fostering a creative and productive team culture with clear KPIs.
· Tracking and analysing social media performance, providing actionable insights to enhance ROI.
· Collaborating with content, marketing, and commercial teams for a cohesive social media approach.
· Overseeing crisis communication and budget management, staying updated on trends and new opportunities.
Skills & Experience:
· A solid amount of strategic social media management experience at Senior Manager or Associate Director level.
· Relevant professional experience in leading social media campaigns.
· Proven track record of managing, nurturing and developing team members
· Experience delivering integrated social media projects, ideally with broadcast media output.
· Familiarity with new and emerging technologies for social media content creation.
· Advanced communication skills: oral, written and active listening (including senior leadership presentations/meetings).
· Analytical thinking and ability to translate data, social trends, and audience insights into digital first creative ideas.
· Strong project management and problem-solving skills.
· Solution-focused and adaptable when facing changes.
Sounds incredible right? - if you have the desired skills and experience to work for an incredible team, then we would love to hear from you!
Closing Date for Applications: Friday 7th February, Don’t miss out!
About Bauer Media Group
We are a media business focused on creating content that matters to millions of people across Europe. Our offering extends from print and online publishing to audio broadcasting and entertainment, alongside investments in other media related sectors. With more than 500 million copies sold each year, we are one of Europe’s largest Publishers. From women’s and celebrities’ magazines to TV listings to food and special interest, we own some of the most popular publishing brands in Germany, UK, Poland and France – both digital and print. But not only that. Reaching over 61 million listeners weekly, we operate over 150 radio and podcast brands in nine countries, spanning the UK, Ireland, Poland, Slovakia, Denmark, Sweden, Finland, Norway and Portugal. Family-owned in the 5th generation, Bauer Media focuses on the long-term, with a consumer-first mindset that guides us across our diverse portfolio. Our workforce of 12,000 shares a common purpose: to deliver content and services that enrich people‘s everyday lives.
What’s in it for you
- You’ll have 25 days holiday, bank holidays & 2 volunteer days to use.
- Your development matters, so access to our internal training provider – Bauer Academy, is a huge win.
- We have enhanced Maternity/Adoption, Paternity and Shared Parental Leave Pay.
- You’ll have the opportunity for flexible working.
- And much more! Find the full details of our benefits here
Please Note: We are actively seeking this position. You should hear from us within 48 hours of the expiry date. Please note on some occasions the role may be closed before date shown or need to be extended.
If you have any feedback regarding our UK recruitment process, please email careershub@bauermedia.co.uk we would love to hear from you.