Digital Marketing Specialist

This is a remote position.

Job Description

Embark on an exciting journey as a Marketing Assistant in the thriving world of construction recruitment. This role offers a unique blend of creativity and strategy, where you’ll be instrumental in shaping the company’s digital presence and driving engagement across multiple platforms. You’ll have the opportunity to craft compelling narratives about the construction industry, create eye-catching visual content, and develop strategies that connect skilled tradespeople with top employers. If you’re passionate about digital marketing and want to make a tangible impact in a dynamic sector, this position offers the perfect launchpad for your career.

Responsibilities

• Craft engaging content that resonates with both job seekers and employers in the construction industry, ensuring all materials align with our brand guidelines
  
• Manage and grow our social media presence across various platforms, creating a buzz around our services and the exciting opportunities in construction
  
• Design eye-catching graphics and images that capture the essence of our brand and the vibrancy of the construction sector
  
• Produce weekly articles on hot topics in recruitment and the building trades, positioning our company as a thought leader in the industry
  
• Curate and distribute a monthly newsletter that keeps our subscribers informed and engaged with the latest trends and opportunities in construction staffing
  
• Collaborate with the recruitment team to develop marketing strategies that attract top talent and prestigious clients in the construction field
  
• Monitor and analyze the performance of our marketing initiatives, using data-driven insights to continually refine our approach
  

Requirements

• Proven track record in digital marketing, with a portfolio showcasing your creative flair and strategic thinking
  
• Expert-level knowledge of social media platforms and current best practices in digital engagement
  
• Exceptional writing skills with the ability to adapt your tone for various audiences, from skilled tradespeople to corporate clients
  
• Proficiency in graphic design tools and image editing software, with an eye for visually appealing content
  
• Basic understanding of SEO principles to enhance our online visibility
  
• Strong organizational skills and the ability to juggle multiple projects while meeting deadlines
  
• Passion for learning about the construction industry and translating complex concepts into accessible content
  
• Self-starter mentality with the ability to work independently and as part of a dynamic team
  
• Familiarity with the New Zealand construction market is a plus, but not required – your enthusiasm to learn is what counts!
  

• Social Media and email marketing experience
  
• Portfolio required
  
  

Job Highlights:

• Permanent work-from-home
  

• Immediate hiring
  

• Steady freelance job
  

• Good incentives and commissions