VP, Alliances Sales Lead - Salesforce

The purpose of this role is to engage with a single Partner to originate, shape and qualify opportunities for handoff to Enterprise BD team. Hunts potential targets using campaigns and partner relationships to originate leads. Builds relationships with Alliance Partner sellers and networks with Industry leaders.

Job Description:

Company Description

Merkle is a leading technology-enabled, data-driven customer experience management (CXM) company. For over 30 years, Fortune 1,000 companies and leading nonprofit organizations have partnered with us to build and maximize the value of their customer portfolios.

Job Description

The Alliance Partner Manager (APM) will originate new business opportunities through the Partner Alliance (Salesforce) to grow Merkle's services business. The APM will also drive attributed Merkle-influenced software-revenue for our Salesforce Partnership. You will lead Merkle's relationships across Salesforce alliance product areas.

Qualifications

You are:

• Experienced in partner-side sales process and programs
• Experienced selling to and partnering with Salesforce and experience in the Salesforce ecosystem
• Initiative-taking, persuasive, a self-starter, and a quick study
• Comfortable working with SVP and C-Level leadership
• A "plugged in" professional with an active network / "Rolodex"

You will:

• Lead the partnership relationship with Salesforce partner managers and increasing sales and marketing programs directly with our partner's sales and marketing teams.
• Function as a subject matter expert with Salesforce, the APM efforts will support new sales at existing clients and new logos.
• Train and support Salesforce Partner Sales Managers who match partner opportunities with the service provider partners they know, trust and believe will best help close deals for partner.
• Execute your duties aligned with the approved sales plan for Merkle services for partner and Merkle-influenced partner license revenue.
• Deliver, and contribute to, the joint narrative between Merkle and Salesforce in cooperation with Merkle solution owners.
• Cross-functionally support internal teams in identifying, developing and closing new business.
• Lead Salesforce Alliance enablement including participation in go-to-market activities, deal-registration / incentives, and management of Merkle virtual presence with Partner
• Drive the Partner alliance to higher levels of maturity across the Merkle Alliance Partner framework: Sales, Marketing, Enablement, Joint Initiatives, Delivery
• Contribute through internal teams to develop alliance partner offerings and go-to-market strategy
• Assist in managing the Salesforce Power Map and advance Merkle's thesis into the Salesforce team
• Execute solutions to meet the unique business needs of clients and effectively position the same
• Enter and track all opportunities in CRM portals to managed progress toward performance goals

This role will play a key part in driving wins at the most strategic accounts to support the success of our alliance program.

• Position Merkle as a leader in the Salesforce Alliance partner ecosystem with access to senior Alliance partner leadership
• Achieve alliance metric targets across pipeline, revenue, and win rate
• Increase Alliance Partner maturity across the dimensions of the Merkle Alliance Partner Framework
• Operate within assigned budget
• Minimum of seven to ten years of overall professional experience
• Minimum of five years in digital media, marketing, consultative or alliance sales experience
• Domain knowledge in marketing technology and ad technology
• Salesforce experience and relationships
• Knowledge and understanding of digital agency marketplace
• Develop strong internal relationships within respective Verticals, Business Units and across Merkle

Additional information

The anticipated base salary range for this position is $136,000-$219,650.

Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. Additionally, this position is eligible for discretionary incentive compensation. The company's incentive compensation plan is subject to change. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com

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