CRM & Lifecycle Specialist

AlGooru is hunting for the next generation of Growth talents!

We’re looking for a CRM & Lifecycle Specialist

About the job

Who Are We ❓

AlGooru is a Saudi-based learning platform that offers 1-on-1 private tutoring services in a variety of academic and recreational subjects. It is the first licensed private tutoring platform in Saudi Arabia, approved by the National e-Learning Center (NELC). AlGooru provides tailored educational support to students, and it's backed by several renowned investors including Constructor Capital, Techstars, Plug & Play, Raz Group, RZM Investment, and prestigious institutions like KAUST, Hub71, and MiSK.

A Fun Fact about AlGooru is that its name derives from “Guru,” a Sanskrit word meaning a mentor, guide, expert, or master.

The Role Highlights 💡

Main Responsibilities:

1. Lead the development and execution of CRM strategies to increase customer retention, engagement, and lifetime value.
2. Design and optimize personalized customer lifecycle journeys across multiple touchpoints.
3. Utilize data-driven insights to enhance customer communication and automate marketing processes.

A Day In Your Life:

• Develop and execute CRM strategies to support customer acquisition, engagement, and retention initiatives across various channels (WhatsApp, SMS, push notifications, etc.).
• Design and optimize customer journeys across different stages, ensuring personalized experiences based on user behavior and segmentation.
• Work closely with the marketing and data teams to develop meaningful customer segments for targeted messaging.
• Implement marketing automation workflows to deliver timely, relevant, and personalized communications to users.
• Regularly monitor and report on CRM and lifecycle campaign performance, identifying areas for improvement to enhance engagement and retention.
• Work closely with marketing, sales, and product teams to align CRM efforts with broader business objectives and ensure consistent messaging across touchpoints.
• Utilize our CRM tool (HubSpot) to manage customer data, track interactions, and support lifecycle marketing campaigns​.

Requirements

You’re the CRM & Lifecycle Specialist we’re looking for if you have:

• Proven experience in CRM management and lifecycle marketing, preferably in EdTech or SaaS
• Proficient in CRM platforms like HubSpot, with a solid understanding of marketing automation and campaign management
• Advanced skills in customer segmentation and lifecycle marketing
• Strong data analysis and reporting abilities to measure campaign success and make data-driven improvements
• Excellent communication and collaboration skills for cross-functional teamwork
• Experience with direct communication strategies such as WhatsApp, SMS, and push notifications

 Our application process:

• Screening & Intro Call (5-10 mins)
• Chemistry Interview (15-30 minutes)
• Technical interview (30-60 minutes)
• Technical Assessment
• Offer extended to successful applicants

Benefits

What We Offer You❗

At AlGooru, we offer fair and competitive pay, scalable benefits, rewards, and perks, reflecting our commitment to inclusivity and access for all. Enjoy:

• Work from Anywhere
• No clocking in/out
• Enjoy unlimited PTOs
• ESOP Shares
• Free Hardware & Software
• Monthly Pizza Fridays & more
• Learn and expense on us!
• AlGooru Library
• 0% Interest Talent Loans
• Quarterly Reward System
• Vibrant Startup Culture
• Fast Promotions (like really fast)
• Travel for company events and get reimbursed
• Coaching & Entrepreneurial Bytes

How to gain extra Gooru points❓

• Demonstrate your entrepreneurial, hustling, and energetic spirit
• Prove your ability to take full ownership of your role without the need to be micromanaged
• Conduct proper research about AlGooru prior to your interviews with us; we love people who already know about us.
• Be extra organized… like extra…