PPC Specialist | Digital Marketing (ZR_17518_JOB)

This is a remote position.

Mon - Fri anytime between 9 AM- 5 PM (MST) 4 hours a day, 20 hours a week

As a PPC Specialist, you’ll play a crucial role in optimizing our clients’ online presence and driving measurable results. You’ll work with state-of-the-art tools and strategies, analyzing data to uncover insights that boost campaign performance. This position offers an exciting blend of creativity and analytics, allowing you to make a tangible impact on our clients’ business growth. You’ll collaborate with a team of seasoned professionals, focusing on tactical execution while supporting high-level strategic initiatives.

• Craft insightful weekly reports for clients, highlighting key metrics and actionable insights
  
• Conduct keyword analysis to identify performance trends and optimization opportunities
  
• Enhance ad performance by identifying underperforming assets and creating compelling sale ads
  
• Manage ad extensions and ensure strict adherence to platform policies
  
• Create and optimize audience targeting through effective remarketing list management
  
• Monitor and optimize daily and monthly campaign budgets to maximize ROI
  
• Leverage AI tools like ChatGPT to optimize product shopping feeds, enhancing titles and descriptions
  
• Design and execute A/B tests to refine strategies and ad copy
  

• Proven experience with Google Ads and Microsoft Advertising platforms
  
• Sharp analytical skills with a keen eye for detail
  
• Proficiency in data analysis and report creation
  
• Expertise in keyword research and optimization techniques
  
• Strong ad copywriting skills and understanding of best practices
  
• Working knowledge of HTML and CSS
  
• Excellent time management and organizational abilities
  
• Adaptability to work across various PPC campaign types
  
• Collaborative mindset to support strategic initiatives with full-time staff
  
• Problem-solving skills for troubleshooting campaign issues
  
• Commitment to staying current with industry trends and platform updates
  

• Permanent work from home
  
• Immediate hiring
  
• Steady freelance job
  
• Portfolio of sample works