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Manager, Global Marketing Communications (New Equipment)

extra holidays - extra parental leave
Remote: 
Full Remote
Contract: 
Experience: 
Senior (5-10 years)
Work from: 

Offer summary

Qualifications:

Bachelor’s degree in Marketing or related field, Min. 8 years of relevant experience, Strong communications expertise in international settings, Creative thinking with customization skills, Analytical skills and project management capabilities.

Key responsabilities:

  • Define and implement global Marcomm strategy
  • Create narratives for key products and solutions
  • Develop integrated Marcomm campaigns and programs
  • Design event strategies for New Equipment promotions
  • Monitor competitor communications for improvement insights
Otis Elevator Co. logo
Otis Elevator Co. Consumer Services XLarge http://www.otis.com/
10001 Employees
See more Otis Elevator Co. offers

Job description

Date Posted:

2024-06-04

Country:

Singapore

Location:

8 Kallang Avenue #07-01/09 Aperia Tower 1, Singapore

At Otis, it’s our people that make us different. Come and join OTIS today and be part of the Forbes 2023 World's Best Employers!

Join the Otis family where collaboration, innovation, and empowerment help each individual and the company reach new heights.

Key Responsibilities

  • Define global Marketing and Communication (Marcomm) strategy and implement the communications plan for Otis key New Equipment products and solutions which aligned with the business and brand strategies

  • Create the narratives for Otis key New Equipment products & solutions

  • Develop and execute integrated Marcomm campaigns and programs that deliver on the products value propositions, leveraging external digital media platforms (with a clear focus on otis.com) and partnerships to amplify and strengthen Otis New Equipment products visibility and positioning

  • Partner with the Digital Marketing team to identify the target audiences for the New Equipment solutions and preferred channels to reach them; Build efficient messaging and produce creative impactful visual and written assets to support the campaigns; Continuously improve the efficiency of Otis Digital Marketing campaigns based on performance analysis and benchmarking

  • Design the event strategy for New Equipment, leverage the presence of Otis at key third-party trade/customer events and the organization of proprietary customer events

  • Support the External Comms COE to execute thought leadership programs through the creation and distribution of point of views content relating to New Equipment

  • Based on the global ranking of events & conferences produced each year with the Sales & Marketing teams, support the Region Communications Leaders & teams to organize their regional/local trade and proprietary events (logistics, contents and amplification) where New Equipment products are featured; identify and support high profile speaking opportunities related to New Equipment in their geography

  • In collaboration with the reporting / metrics manager, drive the overall New Equipment Marcomm plan with clear set of KPIs/metrics and adjust course as necessary based on performance. Leverage data to consistently improve efficiency

  • Monitor Competitors’ Marcomm communication on New Equipment and provide adequate reporting and recommendation to drive continuous improvement

Requirement

  • Bachelor’s degree in Marketing/ Mass Communication or related disciplines

  • Min. 8 years of relevant experience with strong communications expertise in several domains (Brand, PR, Medi and etc.) in international environment, with superior oral/presentation and written communications skills in English

  • Creative thinking, able to tailor communication methods to customer’s requirement

  • Ability to popularize technical concepts, identify and articulate the strengths of a product or service, and create clear and concise content in various formats (written, audiovisual)

  • In-depth knowledge of product communications principles, storytelling techniques, and creative execution with a track record of driving successful campaigns in international environment

  • Ability to develop and execute comprehensive and creative product communications strategies across several geographies

  • Good analytical skills

  • Strong project management capabilities

  • Culturally sensitive, easily adapts to and understands different cultures

Apply today to join us and build what’s next! 

If you live in a city, chances are we will give you a lift or play a role in keeping you moving every day. 

Otis is the world’s leading elevator and escalator manufacturing, installation, and service company. We move 2 billion people every day and maintain approximately 2.2 million customer units worldwide, the industry's largest Service portfolio 

You may recognize our products in some of the worlds most famous landmarks including the Eiffel Tower, Empire State Building, Burj Khalifa and the Petronas Twin Towers! We are 69,000 people strong, including engineers, digital technology experts, sales, and functional specialists, as well as factory and field technicians, all committed to meeting the diverse needs of our customers and passengers in more than 200 countries and territories worldwide. We are proud to be a diverse, global team with a proven legacy of innovation that continues to be the bedrock of a fast-moving, high-performance company.  

When you join Otis, you become part of an innovative global industry leader with a resilient business model. You’ll belong to a diverse, trusted, and caring community where your contributions, and the skills and capabilities you’ll gain working alongside the best and brightest, keep us connected and on the cutting edge.  

We provide opportunities, training, and resources, that build leadership and capabilities in Sales, Field, Engineering and Major Projects and our Employee Scholar Program is a notable point of pride, through which Otis sponsors colleagues to pursue degrees or certification programs  

Today, our focus more than ever is on people. As a global, people-powered company, we put people – passengers, customers, and colleagues – at the center of everything we do.  We are guided by our values that we call our Three Absolutes prioritizing Safety, Ethics, Quality in all that we do. If you would like to learn more about environmental, social and governance (ESG) at Otis click here 

Become a part of the Otis team and help us #Buildwhatsnext! 

Otis is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class. To request an accommodation in completing an employment application due to a special need or a disability, please contact us at careers@otis.com.

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Experience

Level of experience: Senior (5-10 years)
Industry :
Consumer Services
Spoken language(s):
EnglishEnglish
Check out the description to know which languages are mandatory.

Other Skills

  • Non-Verbal Communication
  • Analytical Skills
  • Cultural Sensitivity
  • Creative Thinking

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