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Social Media Manager for a Creative Artwork Studio in Australia (Home Based Part Time)

Remote:

Full Remote

Contract:

Part time

Experience:

Mid-level (2-5 years)

Work from:

Australia

Offer summary

Qualifications:

Experience in graphic design and content creation, Proficiency in social media platforms, Strong understanding of SEO best practices, Ability to analyze digital marketing performance, Familiarity with marketing collateral and branding.

Key responsabilities:

Create stunning designs for various platforms
Develop and implement social media strategies
Collaborate with teams and influencers
Track and report on campaign performance
Manage digital marketing initiatives and budgets

Virtual Coworker Scaleup https://virtualcoworker.com/

201 - 500 Employees

See more Virtual Coworker offers

Job description

• Graphic Design:

• Create visually stunning and on-brand designs for digital platforms and print materials, including social media content, marketing collateral, website assets, and image retouching.

• Develop and execute creative concepts that align with project goals, ensuring consistent brand identity across all designs.

• Retouch and enhance images to meet design quality standards and project requirements, ensuring they align with the brand’s visual identity.

• Produce packaging designs that adhere to brand guidelines, considering both form and functionality, and incorporate necessary design amends based on feedback.

• Work closely with marketing and product teams to ensure visuals enhance overall marketing campaigns.

• Stay updated on design trends and tools to continuously improve the quality and impact of your work.

• Amend print ready artwork based on client feedback.

• Social Media Management:

• Develop and implement comprehensive social media strategies that align with overall business objectives.

• Generate engaging and share-worthy content for social platforms such as Instagram, Facebook, LinkedIn, Twitter, and TikTok.

• Engage with the online community by responding to comments and messages, and monitoring social media trends to improve audience engagement.

• Oversee social media campaigns, promotions, and contests, tracking their performance to optimize future strategies.

• Content Creation & Management:

• Collaborate with content creators to produce high-quality multimedia content, including graphics, videos, infographics, and other visual assets that complement marketing initiatives.

• Ensure all content is optimized for SEO and adheres to the brand's tone and messaging.

• Manage and organize digital files and assets, ensuring smooth workflows and accessibility.

• Collaboration & Communication:

• Collaborate closely with cross-functional teams, including marketing, content, and product development, to ensure all campaigns align with business goals.

• Provide clear and constructive feedback to teams while incorporating suggestions to refine content and strategies.

• Partner with external influencers and industry professionals to enhance the brand's reach and visibility.

• Analytics & Reporting:

• Regularly track, analyze, and report on the performance of social media and digital marketing campaigns, presenting insights and recommendations to stakeholders.

• Use data to refine strategies and improve future campaign outcomes.

• Minimal Digital Marketing:

• Lead digital marketing initiatives, including campaign creation, execution, and analysis across channels like social media, email marketing, content marketing, and paid advertising.

• Create and manage SEO and SEM strategies to improve the website’s visibility and traffic.

• Analyze digital marketing campaign performance using analytics tools, adjusting strategies based on data-driven insights to maximize results.

• Manage digital marketing budgets to ensure optimal use of resources, balancing creativity with performance metrics.