We are growing! We are currently looking to hire a Content Manager to work with us remotely!
Who we are:
Founded in 2006, our story started with two entrepreneurs. Today, we’re proud to be a global business. From Shanghai to Paris, we have 12 offices and operate across four continents in 70 countries. We are home to over 160 professionals from around the world, working together to serve more than 200 luxury clients.
At CXG, we love to evolve, elevate, and transform experiences while bringing brand promises to life. We offer strategic solutions that impact performance and elevate the customer experience of some of the world’s most iconic premium and luxury brands.
What you will be doing:
You will join a dynamic, fast-paced environment and work closely with our global teams. The Content Manager must be a wordsmith, creative, and comfortable working with remotely located teams in different time zones. Passion, excellence, and a “can-do” attitude are core values.
Key Responsibilities:
1. Expert-led content creation:
- Follow the content marketing strategy, facilitate ongoing content planning by developing and following the editorial calendar, and manage tasks to meet deadlines.
- Collaborate with creative design teams to plan and develop site content, style and layout.
- Create captivating multimedia content (Graphics/video) in coordination with design teams.
- Write, edit, proofread and improve content in coordination with copywriters.
- Repurpose content – write captions, create infographics and more.
- Be the brand custodian - sign off on artwork, ensuring the brand tone of voice and image are maintained according to the brand guidelines.
2. Social Media Activation & Community Management:
- Manage content distribution to online channels and social media platforms
- Manage social media communities to keep the follower base engaged and increase brand visibility.
- Oversee paid campaign strategy, creation, execution, optimization, and monitoring to deliver the best ROIs.
3. Email Marketing
- Manage the creation, scheduling, testing and deployment of all customer email campaigns and newsletter, ensuring timely deployment to maximize performance.
- Ongoing management and continued segmentation of email database to identify and target actives, lapsers and dormant with specific campaigns.
- Track the performance of emails KPI’s against the targets and communicate the performance to internal stakeholders.
4. Strategy, Budget, and Reporting
- Work within the budget and report any overspend.
- Support with planning and adjust plans according to strategy
- Communicate and report performance results with actionable recommendations
Requirements
What you will bring along:
This role requires a passion for the retail/luxury industry, content marketing, and management. It also requires strong organizational skills as well as experience in social media marketing. It would be best if you also had the below:
- 5+ years of experience in social media marketing.
- Degree in Journalism, Marketing, or a relevant field.
- Excellent writing skills in English with a demonstrable ability to put together business-worthy written pieces.
- Experience with online inbound marketing tools (HubSpot, CRMs etc.)
- Strong project management skills and proven ability to work within deadlines.
- Experience in B2C and inbound marketing strategies.
- Experience with data and analytics in customer profiling, segmentation & targeting, and data cleansing.
- Understanding of the retail industry and luxury market.
- Experience with WordPress
- Knowledge of SEO and web traffic metrics
Key competencies:
- Management abilities.
- Rigorous organization and ability to multitask.
- Excellent time management and ability to meet deadlines under pressure.
- Ability to work under pressure and to manage stress.
- Distinguished design flair.
- Scrappy, “roll-up-your-sleeves” attitude to create copy, assets, images, etc., to rapidly test, and iterate.
- Reliable and able to work remotely without any supervision and deliver on KPIs and on time.
- Behaves with the highest exemplarity and integrity.
- Has a proactive attitude and takes initiatives, refuses the status quo and challenge the “comfort zone”.
- Resourceful and has a problem-solving mindset.
- Open to change and thinks outside of the box to find new solutions.
- Ability to see the “big picture”
If you have what we are looking for, please make sure to attach your updated Resume with your contact details. Should your profile fit the requirements for the role, we will get in touch with you to get a deeper understanding of your profile, to discuss the role in more detail and potential next steps. To know more about us, please visit our website: https://www.cxg.com/
