Product Marketing Lead, Tokenization

About Paxos

Today’s financial infrastructure is archaic, expensive, inefficient and risky — supporting a system that leaves out more people than it lets in. So we’re rebuilding it.

We’re on a mission to open the world’s financial system to everyone by enabling the instant movement of any asset, any time, in a trustworthy way. For over a decade, we’ve built blockchain infrastructure that tokenizes, custodies, trades and settles assets for the world’s leading financial institutions, like PayPal, Venmo, Mastercard and Interactive Brokers.

About the team 

Our team operates at the dynamic intersection of product development, growth, communications, and design, fostering a highly collaborative, cross-functional environment. We are deeply involved in all aspects of stablecoin offerings, with a focus on innovation and driving adoption. This role offers significant visibility, working closely with key stakeholders across multiple functions, including legal and other strategic partners. Together, we identify and capitalize on new opportunities to accelerate stablecoin growth and ensure successful execution across the board.

About the role

Lead the Future of Stablecoin Solutions with Us!

Are you passionate about blockchain technology and looking for a role where you can make a real impact in a globally scaling company? We're looking for an experienced Product Marketing Lead to join our dynamic team and help drive the success of our cutting-edge stablecoin solutions. This is an exciting opportunity to shape the future of digital currency in B2B markets, working alongside cross-functional teams to lead high-impact product strategies.

What you’ll do 

As the Product Marketing Lead, you will drive the product positioning, go-to-market strategies, and deep market insights needed to accelerate the growth of our stablecoin offerings. You'll become the voice of our product, ensuring we deliver what the market needs and that our solutions stand out in a competitive landscape.

• Craft Winning Product Strategies: Partner with product and sales teams to build strategies that drive adoption of our stablecoin products across various sectors.
• Champion Market Research & Insights: Identify trends, customer segments, and map user journeys to optimize our approach.
• Shape Compelling Product Messaging: Create strong product positioning and messaging that resonates with B2B customers and communicates our unique value proposition.
• Stay Ahead of the Competition: Continuously monitor and analyze the competitive landscape to ensure our stablecoin offerings remain ahead of the curve.
• Lead Product Launches: Take charge of go-to-market launches for new features, ensuring all teams are aligned and customers are engaged.
• Empower Sales & Marketing: Develop and distribute high-quality content and collateral to support product adoption, ensuring our teams have everything they need to drive success.

About you

• 7+ years of experience, with the bulk of your experience being in B2B product marketing.
• Expertise in fintech, financial services, or blockchain.
• An excellent communicator and collaborator, and ability to align cross-functional teams.
• Data-driven approach and decision making.
• Ability to collaborate and align with senior stakeholders.
• Experience working in a fast-paced, growth environment