POSITION: Manager of Sales and Partnerships
REPORTS TO: Chief Marketing and Communications Officer
DEPARTMENT: Marketing & Communications
LOCATION: Remote or Hybrid (North Bay, ON Canada)
REFERENCE: 800-126-25
SALARY: $88,374 - $103,979
WHO WE ARE:Ontario Northland Transportation Commission (ONTC) is an Agency of the Province of Ontario that provides efficient and vital transportation services. We are a modern, forward-thinking organization focused on providing safe and reliable transportation services. Ontario Northland has a rich history of over 120 years and strong connections to the communities we serve. With over 900 skilled professionals, we work together to enhance transportation services and ensure that they are sustainable for future generations. We offer a dynamic workplace culture, along with a competitive salary, excellent benefit package, a defined benefit pension plan, paid vacation, paid personal leave days and discounted transportation on our bus and passenger rail services.
ACCOUNTABILITY STATEMENT:The Manager of Sales and Partnerships is responsible for growing non-fare revenue through the sale of advertising space. This position will also establish partnerships and products for future revenue growth.
MAJOR DUTIES/ RESPONSIBILITIES:- Lead sales of advertising space and be accountable to outreach, pitch and develop relationships with prospective advertisers
- Make sales presentations, meet with prospective customers, attend events and make cold calls
- Accountable to manage and grow revenue through regular customer meetings and monitoring of sales pipeline
- Develops recommendations for new revenue streams or improvements to systems
- Makes presentations to senior team members on new initiatives for decision making
- Work with the legal team to finalize contracts and sales
- Develop customer retention strategies
- Reaches out to customers for feedback and finds way to continuously improve and better non-fare revenue streams
- Provides recommendations on how to improve the agency’s online merchandise store and grow revenue
- Works with, and coaches, the Corporate Service Centre Representative on sales techniques, promotions and product selection
- Responsible for updating applicable policies
- Manages audience profile data and updates this information on an annual basis.
- Networks and engages with other agencies and sales professionals to ensure Ontario Northland is staying competitive and up-to-date with regards to offerings and technologies
- Monitors the effectiveness of advertising channels and reports on findings
- Works with Finance to establish and revise revenue projections, targets and a budget to support sales efforts and ensure invoices are sent and paid
- Works with the Marketing team to select and find sponsorship and partnership opportunities that either grow revenue or build the brand
- Builds long-lasting partnerships for Ontario Northland by arranging promotions, activations and events with other companies or agencies
REQUIREMENTS:- University Degree or advanced College Diploma in Business or a related discipline
- 8-10 years demonstrated sales experience in a commercial environment and a performance record of meeting targets
- Knowledge of the advertising industry in Northern Ontario including digital and outdoor
- Experience managing digital advertising an asset
- Analytical and negotiation skills
- Experience with managing accounts and customer relations
- Advanced networking and presentation skills
- Experience writing for business including proposals, business cases, briefings, and summaries of research
- Strong computer proficiency, including Microsoft Office (Word, Excel, Teams, and PowerPoint)
- Commitment to health and safety
BACKGROUND INVESTIGATION: The successful candidate will need to pass the following clearances: criminal record check, employment references and education verification.
CLOSING DATE: October 14, 2024, no later than 11:59 p.m. We thank all applicants for their interest; however, only those selected for an interview will be contacted. Qualified individuals are invited to apply in writing with a current covering letter and resume (provided in one document), stating reference name and number. Visit our career website to apply: https://www.ontarionorthland.ca/en/careers
At Ontario Northland, we are committed to employment equity. We value the unique skills and experiences each person brings to Ontario Northland and invite all interested individuals to apply and encourage applications from Indigenous peoples, racialized persons, women, persons with disabilities, and persons who identify as 2SLGBTQIA+.
Ontario Northland will provide accommodation to ensure barrier-free employment in accordance with the Canadian Human Rights Act and the Accessibility for Ontarians with Disabilities Act. You can request accommodation at any stage of the hiring process. If you require an accommodation, please contact Human Resources.
Les offres d'emploi sont également disponibles en français. Visitez notre site Web sur les carrières ou appelez le 1-800-363-7512, poste 394 pour plus de renseignements.
