Market Researcher

Overview:

Lifeway Research is seeking a Market Researcher to manage and execute all phases of research projects. This role involves collaborating with internal teams, overseeing research vendors, writing and managing surveys, conducting fieldwork, analyzing data, and delivering actionable insights through detailed reports. The Market Researcher will play a key role in shaping data-driven decisions to support strategic initiatives.

Why Lifeway? 

Lifeway is a place where you can bring your faith and work experience to join in the most important mission in the world: making disciples of Jesus Christ. Whether you’re a creator or storyteller, data guru or problem-solver, or anywhere in between, if you’re passionate about serving the church, we have a place for you. Lifeway has a strong Work from Anywhere (WFA) culture that is deeply focused on our mission and values. While headquartered in Nashville, TN, many of our positions are remote-eligible and have autonomy and flexibility with work hours. We provide equipment and resources to ensure team members have access to a productive and ergonomic workspace. We believe building relationships and community is essential to how we work together, so Lifeway hosts all-team meetings several times per year and provides travel for key team gatherings for remote-based team members. Full-time employees are eligible for enrollment in our comprehensive benefits plans including healthcare, vacation and sick time, holiday pay, care days, 401(k) plan, maternity and paternity leave, adoption assistance, mission trip time, and more. If this sounds like a place where you would be excited to serve the kingdom of God, we would love for you to join our team.

Learn more about our culture at team.lifeway.com/culture-code 

This is a remote position in the U.S. with occasional travel to Nashville for in-person team gatherings. #LI-Remote 

• Manage quantitative research projects, including designing questionnaires, collaborating on sample design, managing respondent incentives, and cleaning data.
• Analyze and interpret quantitative research data to create insightful reports that guide decision-making.
• Oversee qualitative research projects, including designing interview guides, conducting interviews, and summarizing findings.
• Manage relationships with research vendors: develop project timelines, write RFPs, evaluate bids, and ensure high-quality, on-time project delivery.
• Collaborate with internal stakeholders to understand their needs, design research methodologies, and deliver clear, actionable findings.
• Present research findings to stakeholders through reports and presentations, translating complex data into understandable insights.
• Prolonged periods of working at a desk and on a computer.
• Occasional travel, sometimes overnight

Education

Bachelor's degree in marketing, business management, psychology, sociology, or related field required.

Skills, Experience, & Abilities, required

• 5+ years of experience in market research project management, survey design, and research reporting
• Excellent project management skills; highly organized and detail-oriented
• Strong interpersonal skills; ability to collaborate effectively with cross-functional teams
• Advanced survey writing skills
• Expertise in analyzing and interpreting research data into meaningful insights
• Proficient in Microsoft Office Suite, including Excel, Outlook, Word, and PowerPoint
• Strong written communication skills
• Proficient in survey design software

Active membership/participation in an evangelical or Black Protestant church

Skills, Experience, & Abilities, preferred

• Experience with statistical software (SPSS, SAS, or similar)
• Certification in Market Research Methodology