Commercial Director at The Growth Foundation

ABOUT THE GROWTH FOUNDATION

Whatever the opportunities and challenges our clients face we’ll help them grow the right way. Not all growth is good, the wrong kind is exhausting and unfocused. Paying the long-term price for short-term decisions. Growing, but into areas that are time-consuming and unprofitable.New unknowns appear daily on the horizon, but our knowledge and experience helps our clients grow the right way. Because for us, growth isn’t new and disorienting. We recognise the patterns and have the answers. We’ve been there and seen it first-hand, countless times before. We make growth manageable, sustainable, profitable and enjoyable.

Our Mission 

To help businesses succeed by applying our hard-earned knowledge to show them the right way to grow; pitfalls avoided, no opportunity missed.Growth has no sector. At The Growth Foundation, we’re working with really interesting growing businesses; from apparel to formula one, cosmetics to championship football. We work directly with the founders, so we’re right at the heart of things and can make a real difference to what they do.We’re especially strong in consumer packaged goods with direct-to-consumer eCommerce and Marketplace models, but our growing team , has experience across everything from utilities to high-end fashion. Our skills and experience can be brought to bear on all business functions from Brand & Marketing, Trading & Operations, Tech & Insight and Finance & Talent; we effectively mirror our clients’ organisation.

About the role 

Reporting to the CEO, with a dotted line to the Chief Growth Officer, the Commercial Director is a key leadership position responsible for driving revenue generation, business growth, and profitability for The Growth Foundation and its subsidiaries. You will spearhead the commercial development of the business by crafting and executing a robust commercial strategy, ensuring these goals are met through innovative product development, cutting-edge marketing, effective sales strategies to build our new client pipeline, and stellar, peer-group beating client retention.

As a member of the senior leadership team, you will be the go-to expert for all commercial matters, presenting to our Board when required. Your role demands a deep understanding of agency led, financial analysis, risk management, and budgeting to make data-driven decisions that optimise TGF's financial performance across every function.

This is a remote role with regular travel to central London when required.

Responsibilities for the Commercial Director include...

Strategic Leadership:

• Develop and execute an agile commercial strategy, with the support of our senior leadership team,that aligns with our consultancy focus, identifying emerging market opportunities and innovative service offerings;
• Oversight of our senior leadership team, driving a results-oriented culture and maintaining accountability for reaching ambitious growth targets;
• Collaborate closely with the Board to ensure commercial objectives support overall business goals.

Revenue Generation & Growth:

• Oversee the development and execution of new client acquisition strategies, with a focus on landing and expanding relationships with high-growth / potential consumer product & service eCommerce & Retail brands to foster Growth Partnership opportunities;
• Personally manage and nurture relationships with key accounts / potential Growth Partners.

Team Development & Management:

• Implement effective performance management systems, ensuring clear KPIs and accountability across all commercial functions;
• Mentor and develop team members, identifying and nurturing future leaders within the organisation.

Market Intelligence & Innovation:

• Stay at the forefront of consumer product & service DTC eCommerce & Retail trends, leveraging insights to inform our service offerings and go-to-market strategies;
• Champion the development of thought leadership content that positions TGF as a leading voice in to intrigue and excit our target clients with the support of our PR agency and TGF teammates;
• Drive the creation of innovative service offerings that address emerging client needs and market opportunities.

Financial Performance & Reporting:

• Collaborate with the Fractional Head of Finance to optimise commercial operations, ensuring robust financial controls and efficient resource allocation;
• Develop and present commercial performance reports to the CEO providing strategic insights and recommendations;
• Drive continuous improvement in key financial metrics including revenue per client and yield on accounts.

Success looks and feels like

Within 6 months...

• Achieve a 25% increase in overall company revenue compared to the previous half-year;
• Improve profit margins by 10%, demonstrating effective cost management and revenue optimisation;
• Secure at least two new client partnerships with an annual contract value of £240k+ each;
• Launch one innovative service offering that addresses a need with new & incumbent clients / partners;
• Implement a robust commercial dashboard that provides real-time insights into key performance metrics.

Within 18 months...

• Deliver consistent quarter-on-quarter revenue growth of at least 15%;
• Expand our client base into at least one new DTC vertical, contributing 10% to total revenue;
• Achieve a Net Promoter Score (NPS) of 80+ from our client base;
• Develop and begin implementation of a 3-year commercial strategy that positions TGF as the go-to growth partner for ambitious clients / prospects;
• Cultivate a high-performing commercial team with an employee engagement score of 85%+;
• Launch a thought leadership platform (e.g., podcast, event series) that generates measurable brand awareness and client leads.

About you

• You have a proven track record of driving commercial success within consumer product & service DTC eCommerce & Retail , or growth consultancy sectors;
• You bring 5+ years of experience in senior commercial roles, with a demonstrable history of scaling businesses and achieving ambitious growth targets;
• You possess a deep understanding of the consumer product & service DTC eCommerce & Retail landscape, including current trends, challenges, and opportunities facing high-growth brands;
• You have a data-driven approach to decision-making, with strong analytical skills and the ability to translate insights into actionable strategies;
• You are an inspiring leader with the ability to build, motivate, and retain high-performing teams in a fast-paced environment;
• You have excellent communication and presentation skills, with the ability to influence and persuade at C-suite and Board level;
• You bring a strong network within the consumer product & service DTC eCommerce & Retail space, with a track record of leveraging relationships to drive business growth;
• You are commercially astute, with a keen eye for identifying and capitalising on new revenue opportunities;
• You have a consultative sales approach, with the ability to understand complex client needs and craft tailored solutions;
• You are adaptable and resilient, thriving in a dynamic environment and able to pivot strategies in response to market changes;
• You have a growth mindset, constantly seeking to learn and innovate in the ever-evolving DTC landscape;
• You align strongly with our values of Ambition, Expertise, Empathy, and Collaboration, embodying these in your leadership style and decision-making.

We would love to respond to every application however due to the volume of applications we receive this isn't always possible. If you have not heard within 2 weeks of applying, please assume on this occasion that your application has not been shortlisted. We may retain your CV to contact you about future employment opportunities that are being managed by The Growth Foundation Talent.

The Growth Foundation Talent is deeply committed to building a diverse & inclusive workplace and welcomes applications from all sections of the community.