Marketing Director

Marketing Director - R.O.Writer

Join an industry-leading software company and enjoy the benefit of working in an entrepreneurial environment while being part of a large, publicly traded organization (Constellation Software Inc).

The Marketing Director will be working closely with the management team to develop marketing programs that build pipeline and help generate revenue with the existing customer base. The successful candidate for this position must be a highly motivated, autonomous self-starter who has a track record of success building teams, running demand den campaigns that deliver results, and thinking strategically while executing with precision.

If you love technology, are passionate about marketing, enjoy thinking out of the box and are keen to join an industry leader — we would love to hear from you!

Location: Remote Canada

Key Responsibilities:

• Continually striving to learn and understand challenges unique to the auto repair industry through communication with customers, partners and industry research
• Working with all teams to deliver regular communications to customers & prospects
• Creating & executing creative, integrated inbound and outbound marketing campaigns that build pipeline (webinars, ABM campaigns, drip programs, etc.)
• Working with freelance copywriters to develop thought leadership and sales/marketing collateral
• Organizing sponsorships at industry events
• Working with graphic designer/web developer to maintain website and customer portal
• Coordinating press releases and announcements
• Monitoring and optimizing marketing performance

Qualifications:

• 8+ years of marketing experience
• Self-starter, willing to take initiative
• Creative, resourceful, and out-of-the-box thinker
• Strong project management skills
• Experience with CRM & Marketing automation tools
• Excellent verbal and written communication skills
• Background in technology marketing is a must