Offer summary
Qualifications:
Strong analytical skills, ability to draw conclusions from information, Proficiency in Google Sheets, Excel and willingness to learn to analyze large amounts of data, Understanding of purchasing process and metrics, knowledge of unit economics, Intermediate level of English proficiency, Ability to generate ideas and hypotheses based on data and analytics, marketing skills to analyze creatives.
Key responsabilities:
- Attract new users to Promova through advertising on platforms like Facebook, TikTok, Snapchat, Pinterest, etc.
- Effectively manage a large advertising budget to achieve target volumes and ROMI
- Analyze and test new creatives and targeting settings, test new traffic channels and sub-products for profitability
- Analyze the market and competitors to develop hypotheses for Promova's development
- Work in a cross-functional team to find ways to improve unit economics and scaling opportunities