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Marketing Operation Specialist

Remote:

Full Remote

Contract:

Full time

Experience:

Mid-level (2-5 years)

Work from:

India

Offer summary

Qualifications:

Bachelor's degree in marketing or related field, 3-4 years of experience in marketing operations, Proficiency in marketing automation platforms and analytics tools, Experience with 6sense and Drift is a plus.

Key responsabilities:

Optimize marketing processes and manage technologies
Analyze data to drive strategic decisions
Oversee marketing campaigns across various channels
Ensure efficient lead capture and nurturing processes

NetCom Learning https://www.netcomlearning.com

1001 - 5000 Employees

See more NetCom Learning offers

Job description

Company Overview

NetCom Learning is a premier provider of IT and business skills training, serving individuals and organizations worldwide. We offer a comprehensive range of training solutions tailored to meet the evolving needs of professionals and businesses in today's rapidly changing technology landscape.

About The Role

The Marketing Operations Specialist will optimize marketing processes, manage technologies, and analyze data to drive strategic decisions.

Key Responsibilities

Oversee the configuration, maintenance, and optimization of marketing automation platforms like Marketo.
Collaborate with the marketing team to implement and manage marketing campaigns across various channels.
Monitor and analyze marketing performance metrics to generate insights and recommendations for improving campaign effectiveness.
Ensure efficient lead capture, nurturing, and scoring processes, and facilitate smooth handoffs to the sales team.
Identify opportunities to streamline marketing operations, improve workflows, and enhance productivity.
Manage the marketing technology stack, including CRM systems, email marketing platforms, and analytics tools.
Assist in monitoring and managing the marketing budget, ensuring cost-effective allocation of resources.
Ensure all marketing activities comply with relevant data protection regulations.

Requirements

Bachelor's degree in marketing, Business, or a related field.
3 -4 years of experience in marketing operations or a similar role.
Proficiency in marketing automation platforms like HubSpot, Marketo, CRM systems like Salesforce, and analytics tools like Google Analytics.
Must have experience with 6sense for predictive analytics and account engagement, and Drift for conversational marketing and chatbots.
Strong ability to analyze data, interpret metrics, and generate actionable insights.
Keen attention to detail and commitment to accuracy.
Excellent verbal and written communication skills.
Strong organizational and project management skills with the ability to manage multiple projects simultaneously.
Ability to identify problems and develop solutions to optimize marketing processes.
Ability to thrive in a fast-paced and dynamic work environment.

Why Join NetCom Learning

Opportunity to work with industry-leading experts and cutting-edge technologies.
Collaborative and inclusive work culture.
Ongoing professional development and growth opportunities.

If you are passionate about designing innovative learning experiences and making a positive impact in the lives of learners, we want to hear from you! Apply now to join our team at NetCom Learning.