Email Marketing Manager

Email Marketing Manager

at SmartFinancial

Newport Beach, California, United States

SmartFinancial offers smarter insurance products, delivered by people and powered by technology.

At SmartFinancial, we're on a mission to make the insurance shopping process better, simpler, and more effective. Our transparent insurance-technology platform is changing the way people shop for insurance by pairing them with the right carrier and policy, one policy at a time. Our company was founded by a team of industry experts who are passionate about delivering measurable results and exceptional customer service to all our clients. We're committed to providing the best resources and support to our insurance partners as they adopt our technology platform to reach the right consumers and optimize their marketing campaigns.  We are proud to foster a diverse and inclusive workplace where our employees can thrive and make meaningful contributions to our mission

We are looking for highly driven and analytical candidates to help drive Email Marketing strategy and execution, you will be a key member of our digital marketing team. In this role you will be responsible for all email strategy, execution and optimization for our all of our consumer facing email marketing initiatives for our growing insurance marketplace. You will be in charge of planning, executing, and optimizing end-to-end email and sms marketing campaigns. This includes managing email databases, IP reputation management, and leveraging web technologies to drive engagement.

Responsibilities:

• Develop and manage successful/profitable email and sms marketing campaigns
• Manage communications between technical and creative teams
• Analyze campaign performance and suggest improvements
• Collaborate with the growth and management team to manage user conversion, unsubscribe rate and engagement
• Ensure our email delivery follow industry compliance policies and best practices

Qualifications:

• Hands on experience with HTML and content management systems
• 3+ years of email marketing experience with list of 1,000,000+ subscribers
• Experience with ESP management
• Experience with web analytics tools ie. Google Analytics
• Demonstrated history of successful high volume email execution
• Strong analytical skills
• Excellent communication and organizational skills

Requirements

• Hands on experience with HTML and content management systems
• 3+ years of email marketing experience with list of 1,000,000+ subscribers
• Experience with ESP management
• Experience with web analytics tools ie. Google Analytics
• Demonstrated history of successful high volume email execution
• Strong analytical skills
• Excellent communication and organizational skills

Benefits

• Base plus commissions and performance bonuses
• Flexible working schedule
• 401k with company match
• Health insurance
• Employee referral bonus
• Advancement opportunities - we promote within
• Fun company atmosphere

What it's like to work at SmartFinancial:

• World-class training
• Be a part of a supportive and dedicated team
• Be able to have fun and work hard at the same time
• Work in a dynamic, energetic, and environment

We’re a team of dedicated people who are excited to come to work every day. SmartFinancial offers a fun and engaging company culture in which everyone is encouraged to share ideas and work together. We’re always looking for excited, dedicated people to join our team. SmartFinancial has been named one of the “Best Place to Work” in Orange County four years in a row!