Offer summary

Qualifications:

Proven experience as a Senior Social Media Manager or similar role with a strong portfolio., Expertise in creating engaging social media content, especially video content., In-depth knowledge of various social media platforms and best practices., Strong copywriting, visual storytelling skills, and excellent communication abilities..

Key responsibilities:

Develop and manage social media strategy across platforms like Instagram, Facebook, and TikTok.

Create and schedule engaging content, focusing on Reels and short-form videos.

Engage with the online community and foster brand loyalty through interactions.

Analyze performance data and provide insights for optimization of social media efforts.

Job description

This is a remote position.

Schedule:

Flexible working hours; scheduling does not need to adhere strictly to Eastern Time.

We are seeking a highly creative and results-driven Senior Social Media Manager to join our growing team. This role is perfect for a social media expert who is passionate about building online communities, creating engaging content, and driving measurable results. You will be responsible for developing and executing our social media strategy to increase brand awareness, drive traffic to our website, and significantly grow our follower base.

Responsibilities:

Develop, implement, and manage our social media strategy across various platforms (e.g., Instagram, Facebook, TikTok, LinkedIn, X, etc.).
Create, curate, and schedule engaging content, including static posts, carousels, stories, and a strong emphasis on Reels/short-form video content.
Actively engage with our online community, respond to comments and messages, and foster meaningful interactions to build brand loyalty.
Monitor social media trends, tools, and applications and apply that knowledge to enhance our strategy.
Drive traffic from social media channels directly to our website through compelling calls to action and strategic content.
Analyze social media performance data, generate regular reports, and provide insights and recommendations for optimization.
Stay up-to-date with current social media best practices, algorithms, and emerging platforms.
Collaborate with the marketing team to ensure brand consistency and alignment with overall marketing goals.

Requirements:

Proven experience as a Senior Social Media Manager or similar role, with a strong portfolio showcasing successful social media campaigns and growth.
Expertise in creating engaging social media content, with a particular emphasis on video content (Reels, TikToks, etc.).
Demonstrable experience in driving website traffic and increasing follower counts through social media efforts.
In-depth knowledge of various social media platforms, their respective audiences, and best practices.
Excellent understanding of social media analytics and reporting tools.
Strong copywriting and visual storytelling skills.
Ability to work independently and manage time effectively.
Highly creative with an eye for design and aesthetics.
Excellent communication and interpersonal skills.
Ability to commit approximately 20 hours per week.