Offer summary

Qualifications:

1+ years of marketing copywriting experience, including lead generation and website copywriting., Excellent proficiency in both Russian and English; knowledge of German is a plus., Experience in creating viral video scripts and concepts., Background in the Edtech industry is preferred..

Key responsibilities:

Generate creative ideas and write scripts for social media content that align with brand objectives.

Proofread and ensure the accuracy of all published materials, maintaining high quality standards.

Analyze content effectiveness using analytics tools and seek ways to enhance it based on feedback.

Collaborate with the marketing team to ensure consistency in messaging and contribute to the brand voice and content strategy.

Job description

This is a remote position.

International Institute IT Career Hub is looking for a Copywriter with excellent knowledge of English for our partner-company Digital Beruf Akademie.

Key Responsibilities:

Generate Ideas for Posts and Stories: Develop creative concepts and write scripts for social media content, ensuring it aligns with the brand’s objectives and engages the target audience.
Ensure Relevance and Accuracy: Proofread and ensure the accuracy of all published materials, maintaining high standards of quality and professionalism.
Continuously Improve Content: Analyze content effectiveness (e.g., engagement, conversions) using analytics tools, and continuously seek ways to enhance it based on feedback and data insights.
Collaborate with Team Members: Work closely with the marketing team to align content with broader marketing strategies and goals, ensuring consistency in messaging and branding.
Brand Voice and Content Strategy: Assist in refining the brand voice and contribute to the development of a content strategy that supports business objectives.
Serve as Chief Editor of the Website: Oversee all website content to ensure it is up-to-date, relevant, and aligned with the brand’s tone and goals.
Stay Updated on Industry Trends: Conduct regular research on industry trends and IT developments, incorporating fresh insights into content to ensure relevance and appeal to the audience.
Ensure Timeliness and Relevance: Regularly update all materials to reflect the latest industry developments, ensuring they remain relevant to prospective students and the IT field.

Requirements

What is important for us:

Marketing copywriting experience 1+year, lead generation copywriting, website/landing pages copywriting, viral video ( reels) scripts/ concepts copywriting;
Excellent knowledge of Russian and English;
German will be great, but not necessary;
Edtech experience will be good.

Benefits

What we offer:

Full-time remote work from all over the world;
Salary under 1300 euro/month
Work at an international team and career growth.
A real startup atmosphere and flat hierarchy - your ideas are important and listened to!
A warm customer base that is interested in our product;
Friendly team, ready to help at anytime;
Structured onboarding- tools and training to make the adaptation process comfortable;
Service contract work.