Social Media Specialist & Event Support

Social Media Specialist and Event Support

Location: Remote
Job Type: Full-time
Reports to: Marketing Manager

At Instructional Empowerment, we are committed to partnering with educators and communities to transform schools and improve student outcomes.
Our work is fueled by a passion for empowering leadership, strengthening instructional practices, and expanding opportunities for all students to succeed in education.

We’re seeking a creative and detail-oriented Social Media Specialist and Event Support to help amplify our mission and brand presence across digital platforms and events. In this role, you’ll be responsible for developing dynamic content, managing social media accounts, engaging with our audience, and supporting the planning and promotion of key events.

About the Role:

As a key member of our marketing team, you will create engaging content, drive online community growth, promote events that showcase our impact, and support initiatives that empower educators and students alike.

Key Responsibilities:

• Content Development, Community Engagement, and Event Promotion:
  Create, curate, and schedule engaging social media content, foster strong community engagement, and promote events to maximize brand visibility and attendee experiences.

• Strategy Execution, Campaign Management, and Event Coordination:
  Collaborate with marketing teams to develop and implement effective social media strategies and paid campaigns, while coordinating logistics and communications for webinars, podcasts, conferences, and other events.

• Performance Analysis and Brand Advocacy:
  Monitor social media trends and analytics, generate performance reports, and champion consistent, mission-driven messaging across all digital and event platforms.

Essential Functions:

• Develop, curate, and schedule social media content (text, images, videos, graphics).

• Manage daily operations and posting across Facebook, Instagram, LinkedIn, TikTok, YouTube, and more.

• Maintain a content calendar and ensure consistent, timely updates.

• Engage with followers, respond to inquiries, and build strong online relationships.

• Collaborate on strategy and budget management for paid social media campaigns.

• Stay ahead of trends and provide monthly/quarterly performance reports.

• Partner with design and marketing teams to ensure visual and messaging alignment.

• Promote and support events through digital campaigns and effective event communications.

• Organize and manage event-related emails (invitations, reminders, follow-ups).

• Assist in the planning and execution of webinars, podcasts, and conferences.

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field.

• 2+ years of experience in social media management, digital marketing, or a similar role.

• Deep understanding of Facebook, Instagram, Twitter, LinkedIn, TikTok, and emerging platforms.

• Strong writing, communication, and visual content skills.

• Proficiency in social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics, Facebook Insights).

• Creative, proactive, organized, and detail-oriented.

• Strong time management and problem-solving abilities.

Preferred Skills:

• Experience with paid social media advertising (Facebook Ads, Instagram Ads, etc.).

• Familiarity with graphic design tools (e.g., Canva, Adobe Photoshop).

• Experience with influencer marketing and collaborations.

Why Join Instructional Empowerment?
When you join our team, you're joining a mission-driven organization that is transforming education, empowering leaders, and expanding opportunities for every student. You'll work in a supportive, innovative environment where your ideas are valued, and your work makes a real difference.
 

Competitive compensation and benefits package

• 100% paid medical/dental/vision/LTD/STD/Life (Employee & Dependents) 
• 15 Days PTO given upfront in your first year
• 8 Paid Holidays + 2 Floating Holidays
• 401K plan - 4% company match
• Exceptional Onboarding Process
• And many more benefits

• Visit our website at: www.instructionalempowerment.com 
• Follow us on Facebook
• See what our employees have to say Glassdoor
• Like us on Instagram

EEO Statement
Instructional Empowerment provides equal employment opportunity to all individuals regardless of their race, color, creed, religion, age, sex, gender identity or expression, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law.  This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Ready to help us amplify our voice and create lasting impact? Apply today!