Proven experience of 5+ years in product management, market insights, and data analytics., Fluent in Mandarin Chinese and proficient in English, both written and spoken., Strong knowledge of Chinese consumer behavior and market dynamics, preferably in consumer goods or retail., Proficiency in analytics tools like Excel, Power BI, or Tableau, and familiarity with NPD frameworks and Agile methodology..
Key responsibilities:
Conduct and synthesize market research to identify trends and consumer needs, preparing actionable insights reports for stakeholders.
Utilize data tools to analyze sales trends and product performance, driving evidence-based decision-making.
Evaluate and optimize the existing product portfolio, collaborating with sales, finance, and marketing teams for holistic decisions.
Manage the product development lifecycle and collaborate with cross-functional teams to ensure products meet consumer needs and business objectives.
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Addiction is a global pet foods powerhouse with strategic offices in the US, Singapore, the Philippines, China and a state of the art manufacturing facility in New Zealand.
Our diverse product portfolio includes a wide range of grain and gluten-free premium dry, raw-dehydrated foods, and treats – including hypoallergenic and novel proteins.
All are made from the finest free-range meats and antioxidant-rich fruits and vegetables sourced from one of the world’s cleanest places–New Zealand.
You will find our products to be a great addition to your retail portfolio, whether it’s specialty or online.
And, because of our distinguished track record in developing and producing high quality and premium foods for cats and dogs, we have been trusted by some of the world’s top pet food brands as their private label (OEM) partner of choice for years.
Reach out to us today and find out how we go further for you and your company.
We are seeking a results-driven Product Manager (Chinese-speaking) to support strategic product initiatives across our portfolio. This role is ideal for a seasoned contractor with strong expertise in market research & insights, data analytics, product portfolio optimization, new product marketing, and new product development (NPD). You will work cross-functionally with global and regional teams to guide data-driven product decisions and ensure successful market entry strategies for innovative products.
Key Responsibilities
Market Research & Insights:
Conduct and synthesize market research to identify emerging trends, consumer needs, and competitor activity.
Leverage both qualitative and quantitative insights to influence product strategy and positioning.
Prepare and deliver actionable insights reports tailored to stakeholders across business functions.
Data Analytics
Utilize data tools to analyze sales trends, product performance, and consumer behavior.
Drive evidence-based decision-making through dashboards, forecasts, and scenario modeling.
Present findings and recommendations clearly and persuasively to both technical and non-technical audiences.
Product Portfolio Optimization
Evaluate and optimize existing product portfolio to align with evolving market dynamics and profitability goals.
Develop rationalization strategies for underperforming SKUs and expansion plans for high-growth categories.
Partner with sales, finance, and marketing teams to drive holistic portfolio decisions.
Marketing Of New Products
Collaborate with the marketing team to develop go-to-market strategies for new product launches.
Define value propositions, key messaging, and customer segments for each product launch.
Support marketing efforts with data-driven insights, competitive intelligence, and launch performance analysis.
New Product Development (NPD)
Manage the product development lifecycle from ideation to commercialization.
Lead cross-functional project teams including R&D, design, marketing, and supply chain.
Ensure products meet consumer needs, quality standards, and business objectives.
Qualifications
Proven experience (5+ years) in product management, market insights, and data analytics.
Fluent in Mandarin Chinese; proficient in English (written and spoken).
Strong knowledge of Chinese consumer behavior and market dynamics.
Experience in consumer goods, retail, or related industries is preferred.
Proficiency in tools like Excel, Power BI, Tableau, or similar analytics platforms.
Familiarity with NPD frameworks, Agile methodology, and project management tools.
Strong communication, stakeholder engagement, and storytelling skills.
Ability to work independently and thrive in a fast-paced, multicultural environment.
Contract Details
Type: Independent Contractor.
Duration: Minimum of 12 months (with potential extension).
Compensation: Competitive and commensurate with experience.
Reporting To: Product Manager & CEO.
To Apply
Please submit your CV, a brief portfolio or case study demonstrating your past work in product management or data analytics, and your hourly or project-based rate.
Required profile
Experience
Spoken language(s):
English
Check out the description to know which languages are mandatory.