French Content Marketer

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Full Remote
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Offer summary

Qualifications:

BS/MS degree in any field, preferably in foreign languages, marketing, or digital media., Native French speaker with fluent English proficiency., Strong expertise in Social Media and ASO, with experience in SEO strategies., Tech-savvy with analytical thinking and excellent communication skills..

Key responsibilities:

  • Adapt and implement content marketing strategies for French-speaking countries.
  • Localize the English website to French and create SEO-friendly content for blogs and social media.
  • Optimize App Store content for French markets and manage Social Media accounts to increase visibility.
  • Test the app in French and create in-app communication to ensure a flawless user experience.

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Ling
11 - 50 Employees
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Job description

Introduction
Our French Ling blog (www.ling-app.com/blog) attracts thousands of visitors monthly. We’re looking for a French Content Marketer to localize and manage our French blog, creating fresh, engaging content, optimizing existing posts for SEO, and leveraging Social Media to drive traffic. You’ll also focus on App Store Optimization (ASO) to ensure our app ranks high in French-speaking markets and work to optimize content and user experience, ensuring that the Ling app quality in French is flawless.

Your mission is to promote the Ling app in French-speaking countries, ensuring exceptional app quality in French, with a strong emphasis on Social Media and ASO.
Responsibilities
  • Adapt and implement content marketing strategies for French-speaking countries, leveraging successful approaches from other markets

  • Localize the English website to French, ensuring high-quality, culturally relevant content

    • Conduct SEO keyword research and create SEO-friendly content for French platforms, including blogs and social media

    • Regularly optimize blog content and create media assets for SEO and engagement.

  • Optimize App Store content (ASO) for French markets to boost app rankings and installs

    • Conduct A/B testing to improve content engagement and conversion rates.

  • Use Social Media to create engaging content and increase Ling’s visibility in French markets

    • Manage Social Media accounts, schedule posts, and analyze performance to drive downloads.

  • Test the app in French to ensure flawless language and user experience

    • Create in-app communication (push notifications, emails) in French

  • Explore innovative marketing channels for French-speaking regions

  • Leverage AI tools for marketing automation and optimization.

  • Optionally: lead and mentor a team of native French speakers

Requirements
  • BS/MS degree in any field, preferably in foreign languages, marketing, or digital media.

  • Native French speaker with fluent English proficiency.

  • Strong Social Media expertise with a deep understanding of how to grow and engage French audiences across platforms

  • Experience with ASO and the ability to optimize app store listings for French markets.

  • SEO expertise and the ability to conduct research and implement SEO strategies effectively.

  • Tech-savvy with the ability to leverage AI tools for task optimization and performance tracking.

  • Analytical thinking with a focus on data-driven decisions and performance analysis.

  • Excellent communication skills, both written and verbal, with attention to detail and accuracy.

  • Self-motivated, eager to learn, and passionate about staying on top of digital marketing trends and tools.

  • Strong team player with the ability to work independently and manage projects effectively.

  • Flexibility and adaptability to a dynamic work environment.

  • Familiarity with Canva, WordPress, and analytics tools (Google Analytics, App Store Analytics, etc.).

How To Apply
Please click the "Apply for this job" button below and submit the following:
  • General information
  • CV
  • Cover letter (optional)
  • Proposal strategy for Ling Social Media in France (optional)
About us

Founded in 2016, Ling is one of the fastest-growing tech companies in the world. Our mission is simple: we want to unite the world by connecting people from different cultures. That's why our team developed the Ling app - a language learning app focused on offering high-quality lesson content for Asian and Eastern European languages.

Required profile

Experience

Spoken language(s):
FrenchEnglish
Check out the description to know which languages are mandatory.

Other Skills

  • Analytical Thinking
  • Adaptability
  • Teamwork
  • Physical Flexibility
  • Communication

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