Chief Marketing Officer (SaaS revenue & growth | Remote)

At iubenda, we are revolutionizing how businesses approach digital privacy and compliance. Founded in 2011 and trusted by over 110K clients, our multicultural and worldwide distributed team is dedicated to simplifying legal compliance and providing transparent solutions to businesses in more than 100+ Countries.
As part of team.blue, a leading digital enabler serving over 3.3 million customers across Europe, we leverage a robust network of resources and expertise to deliver cutting-edge solutions: through our powerful legal-tech software, businesses can streamline their privacy practices and safeguard user data effortlessly.
Join us at iubenda and be part of a mission that impacts millions of users globally by promoting data protection and helping companies comply with the latest digital privacy regulations.


Your mission

We're looking for an enthusiastic Chief Marketing Officer to join our team, take full responsibility for all of the revenue-generating and customer-engagement activities, as well as manage the entire marketing department (currently split into the following teams: Advertising, Affiliation, Content, Email Marketing, and SEO).

You will be reporting to the CEO and will be in charge of the following:
- Driving consistent value in revenue-generating and customer-engagement activities (i.e., customer acquisition; marketing in a broad sense, including pricing and packaging; sales strategy; international expansion; customer success strategy; and customer support strategy);
- Developing, implementing, and overseeing marketing, sales, and customer success strategies and campaigns;
- Cooperating with other departments. (such as Software Development, Product, and Finance) to connect the above-mentioned strategy with the overall company goals and objectives;
- Having full ownership of all of the company’s commercial performance reporting tools;
- Leading and mentoring the Marketing dept. providing guidance, support, and performance feedback to help the team achieve objectives and deliver campaigns on time and to budget;
- Driving innovation and continuous improvement within the marketing team by using data analytics and metrics to measure the effectiveness of marketing campaigns, optimize performance, and make informed decisions.


Requirements

- At least 5 years of experience as a Chief Marketing Officer, or Chief Revenue Officer, or Chief Growth Officer, or in a similar role with a proven track record of success;
- Previous experience in scaling up a SaaS;
- Strong experience in subscription-based SaaSs;
- In-depth understanding of the following KPIs and dynamics: ROAS; onboarded-customers volume; market capture vs investment per geography; ARR vs Sales & Marketing spend; ARR volume and growth rate; net revenue retention rate; NPS;
- Extensive knowledge of the different areas of marketing, with a focus on funnel optimization, performance marketing, and SEO;
- Strong experience with Google Ads, Google Search Console, and analytics tools in general;
- Experience in coordinating multiple small-sized marketing teams in an empathetic and team-oriented way;
- High proficiency in English;
- Willingness to embrace the complexities of scaling, to get involved in operational tasks where necessary, and remarkable enthusiasm and willingness to support iubenda’s growth.


Location

At iubenda we believe in full-remote. Accordingly, you will be completely free and entitled to work from wherever you prefer in the world. At the same time, in case you prefer to work from an office, at your disposal you have our Italian (Milan and Bologna) and German (Berlin and Hamburg) offices, to allow you to follow a hybrid work model.


Benefits

COMPETITIVE SALARY - We offer a competitive salary compared with other European scale-ups. We have high standards for finding the best people to join our team. Besides, we offer generous paid time off (+25 weekdays/year);
REMOTE WORK - You can work 100% remotely or if you prefer, from one of our beautiful offices in Italy (Bologna and Milan) and Germany (Berlin and Hamburg). We are used and fully structured to onboard people who prefer to work full-time remotely;
TRAVEL ALLOWANCE TO VISIT A COLLEAGUE - You will be provided with a travel allowance so that you can visit your colleagues based on the other side of the world;
COMPANY RETREATS - We get together in amazing destinations once a year to work, bond, and enjoy team-building activities. We offer fully paid week-long retreats;
WORK EQUIPMENT - You will be provided with an equipment allowance so that you can perform at your best;
LEARNING BUDGET - We'll sponsor your professional growth by providing a budget that can be used for courses, events, workshops, and books;
BRIGHT & HEALTHY WORK ENVIRONMENT - You will be part of a multicultural team full of talented, mature, and experienced colleagues. Along with that, you will find a team spirit, which you would rarely find elsewhere;
THERAPY INCENTIVE - We sponsor online therapy sessions in English and Italian with psychologists experienced in different approaches;
ENGLISH CLASSES - We offer online English classes weekly, on several different levels, within working hours.

By applying, you hereby declare that you have read and understood our privacy policy (https://www.iubenda.com/privacy-policy/96274994).

Please send your CV in English.
Want to know more about iubenda? Check us out at:
iubenda.com | LinkedIn | Facebook |