Associate Digital Product Manager

Are you passionate about driving digital transformation and collaborating with diverse teams to achieve business goals? We are seeking a dynamic individual to join our team, where you'll work closely with stakeholders to understand evolving business priorities and advance innovative solutions. In this role, you'll support Customer Support, Sales Enablement, and Product Marketing by developing cutting-edge digital strategies, features, and content. You'll lead Agile ceremonies and collaborate with cross-functional teams to propose and implement digital strategies that align with key business initiatives. With a strong background in digital product management, content management, web design, and database marketing campaigns, you'll oversee a backlog that matches engineering capacity and ensures timely, cost-effective delivery of solutions. If you have excellent communication, interpersonal, and organizational skills, and thrive in both independent and team environments, we want you to help us optimize our products, programs, and outreach efforts while meeting regulatory and contractual requirements. Join us and be a part of a team that values innovation, collaboration, and excellence.

Job Responsibilities 

• Working closely with stakeholders to understand the business and advance solutions as business priorities evolve
• Supporting Customer Support, Sales Enablement, and Product Marketing in the development of digital strategies, features, capabilities, and content 
• Collaborating and coordinating with cross-functional teams to develop and propose digital strategy in support of key business and product initiatives 
• Overseeing a backlog that aligns with available Engineering capacity and maps to an overall digital solutions roadmap
• Leading Agile ceremonies and/or collaboration meetings, such as planning, refinement, demos, and retrospectives with technology teams
• Coordinating within cross-functional teams to support product, program and outreach optimizations and the delivery of regulatory and contractual assets
• Working closely with Engineering to ensure solutions are delivered to specification in a timely and cost-effective manner  

Job Qualifications 

Education 

• Bachelor's Degree or equivalent work experience required. Equivalent experience is defined as 4 years of professional work experience in a corporate environment 

Experience 

• 3 years - Working in the field of digital product management, content management, web design and publishing, member/relationship database marketing campaigns. 

Skills\Certifications 

• Ability to work independently with minimal supervision or function in a team environment sharing  responsibility, roles and accountability. 
• Proficient in Microsoft Office M365 (Outlook, Word, Excel, PowerPoint, Teams, etc.) and SharePoint
• Must be a team player, be organized and have the ability to handle multiple projects 
• Excellent oral and written communication skills 
• Strong interpersonal and organizational skills 

Preferred Qualifications:

• Experience in the health insurance industry, particularly in product management or related roles
• Experience working with brokers and understanding their needs and workflows Experience working with Content Management Systems or Digital Experience Platforms 

Number of Openings Available:

Worker Type:

Company:

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BCBST's EEO Policies/Notices

BlueCross BlueShield of Tennessee is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at BlueCross BlueShield of Tennessee via-email, the Internet or any other method without a valid, written Direct Placement Agreement in place for this position from BlueCross BlueShield of Tennessee HR/Talent Acquisition will not be considered. No fee will be paid in the event the applicant is hired by BlueCross BlueShield of Tennessee as a result of the referral or through other means.

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To further our mission of peace of mind through better health, effective 2017, BlueCross BlueShield of Tennessee and its subsidiaries no longer hire individuals who use tobacco or nicotine products (including but not limited to cigarettes, cigars, pipe tobacco, snuff, chewing tobacco, gum, patch, lozenges and electronic or smokeless cigarettes) in any form in Tennessee and where state law permits. A tobacco or nicotine free hiring practice is part of an effort to combat serious diseases, as well as to promote health and wellness for our employees and our community. All offers of employment will be contingent upon passing a background check which includes an illegal drug and tobacco/nicotine test.  An individual whose post offer screening result is positive for illegal drugs or tobacco/nicotine  and/or whose background check is verified to be unsatisfactory, will be disqualified from employment, the job offer will be withdrawn, and they may be disqualified from applying for employment for six (6) months from the date of the post offer screening results.

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