Offer summary

Qualifications:

Proven experience in Offsite SEO and Digital PR strategies., Strong interpersonal and communication skills, with the ability to build relationships with media contacts., Attention to detail and a commitment to quality work., Ability to work under pressure and manage multiple tasks effectively..

Key responsibilities:

Develop and execute Offsite SEO campaigns in collaboration with the Head of Digital PR.

Build and maintain relationships with key publishers and media contacts.

Measure and report on link building efforts and campaign performance.

Manage client communications and create presentations for key meetings.

Job description

FTC until the end of the year

About Greenpark

Greenpark is a global, award-winning, performance-driven content leader and brand publishing agency. Our Purpose is to help brands create meaningful connections that impact people’s lives through performance-driven content for search and social. Our unique expertise in Omnichannel Search & Insights, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house model.

We do this for a global client portfolio including Unilever, Campari Group, AIA, Sanofi, Nestle, Lipton, Kimberley Clark, Straumann, Ricola, Globe Telecom, and more.

Our Values

As a company, we strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. ‘We Strive’, ‘Acting Together’, ‘With Kindness’ are the values that guide us.

About the role

As an Offsite SEO Manager
you will have an important role in helping Greenpark deliver creative, innovative and performance-led Offsite SEO strategies and campaigns for a key luxury client in the Indian market. You will be required to immerse yourself in the Online/Digital media world, learning quickly and honing your skills and knowledge of the industry.

Your role will be crucial in
helping Greenpark meet competitive monthly backlink targets for clients, building and maintaining a strong network of media contacts and supporting the growth of traffic to client brand sites.

What you’ll do

Work closely with the Head of Digital PR and wider account team to deliver Offsite SEO campaigns;

Develop and maintain strong personal relationships with key publishers (journalists, bloggers and PRs), entailing identification of key publications through social media/link analysis, use of journalist databases, real engagement with online communities and attending industry events, and relationship building through exclusive content & opportunities, events & seminars.

Conduct relevant research into strong story/PR/content ideas.

Maintain and develop press, blog and media contact database, as well as creating relevant contact lists for client campaigns

Measure and report on link building efforts

Take the lead on Digital PR strategy for the IN market including campaign-level ideation, collaborating with influencers and experts as required to strengthen campaigns, briefing of internal teams to create assets, crafting press releases and pitches, and carrying out media relations work in line with account KPIs.

Monitor the news cycle for reactive opportunities for link placement.

Work closely with Head of Digital PR and wider account team to build compelling strategies that consistently achieve against KPIs, while following best practice guidelines for Offsite SEO.

Client management including creating presentations for key client meetings, communicating with client to a high standard on email and on video calls on a regular basis and pro-actively escalating any issues to Head of Digital PR and wider account team.

Ad hoc related tasks as required

About you

Obsessive attention to detail and quality of work;

Personal interest in current trends across one or more areas;

Commitment to developing themselves and the Greenpark offering;

Showing the ability to evolve their skills and take on more responsibility;

Proactive and self-motivating approach to work and innovation;

Positive, nurturing, and appropriate interactions with all colleagues;

Ability to work under pressure under office-based and remote conditions;

Strong interpersonal and communication skills;

Being a team player;

You
live & breathe Greenpark’s core values—championing openness, respect, innovation, and teamwork—so that every interaction, both internally and externally, reflects our commitment to our values.

At Greenpark, we believe the best ideas come from the widest range of perspectives. We welcome and celebrate every background, identity, and experience across our global workforce. By fostering a culture of respect, inclusivity, and collaboration, we’re committed to ensuring everyone’s voice is heard and everyone can thrive.

All applications shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status or any other protected characteristics.

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