Offer summary

Qualifications:

Bachelor’s degree in Marketing, Business, or related field; Master’s degree is a plus., 8–10 years of hands-on marketing experience, preferably in gaming, tech, or consumer electronics industries., Proven success in driving integrated marketing strategies and product launches in competitive environments., Deep understanding of the gaming community, consumer behavior, and esports culture..

Key responsibilities:

Lead the development and execution of regional marketing strategies across key areas such as channel marketing and brand building.

Own end-to-end NPI marketing plans, from go-to-market strategy to sustained campaigns that drive sales and brand relevance.

Collaborate with regional HQ and global teams to create compelling campaign assets tailored to the Australian market.

Analyze campaign results and market trends to optimize future marketing strategies and support data-driven decision-making.

Job description

Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.

Job Responsibilities :

Lead the development and execution of regional marketing strategies across key areas: channel marketing, new product introduction (NPI), and brand building.
Own end-to-end NPI marketing plans, from go-to-market strategy to sustained campaigns that drive sales, market share, and brand relevance.
Collaborate closely with regional HQ and global teams to localize and/or create compelling campaign assets tailored to the Australian market.
Manage local agency relationships — including onboarding, performance reviews, and renewals — to ensure timely and high-quality execution of quarterly plans.
Analyze campaign results and market trends to optimize future marketing strategies and support data-driven decision-making.
Champion brand alignment across all consumer touchpoints, including retail, digital, social, and events.

Pre-Requisites :

Bachelor’s degree in Marketing, Business, or related field; Master’s degree a plus.
8–10 years of hands-on marketing experience, preferably in gaming, tech, or consumer electronics industries.
Proven success in driving integrated marketing strategies and product launches within fast-paced, competitive environments.
Deep understanding of the gaming community, consumer behavior, and esports culture.
Skilled in stakeholder management and cross-functional collaboration across regional and global teams.
Familiar with digital and social trends, channel dynamics, and media optimization strategies.
Comfortable working with marketing technology tools, including AI platforms (e.g., ChatGPT, Copilot, Gemini) for content ideation and productivity.
Bonus: Working with esports events and teams
Bonus: Working knowledge of Photoshop or basic design principles.

Are you game?

Required profile